10x Mastermind Call

Episode 95 - "How to Develop your 2017 Sales and Marketing Strategy" I'm sure you want a STRONG start to 2017... but if you want to see greater marketing results next year, you'll need to use the remaining time in 2016 to set the stage for January 1st. The best way to start the year off right is to gather your sales and marketing team together for a series of planning sessions to get everyone aligned and headed in the same direction. Follow these steps to learn from the past, dream big, and put together a sensible plan for achieving your goals in 2017! Here is an outline of today's BOM call on How to Develop your 2017 Sales + Marketing Plan: 1) Budget for Success in 2017 2) Review and Update Your Ideal Customer Profile 3) Document Your Buyer's Journey 4) Confirm Your Differentiators 5) Review and Organize Your Marketing Collateral 6) Review Your Website and Online Marketing 7) Review and Document Your Sales Process 8) Document Your Sales and Marketing Strategy 9) Track Your Progress and Evolve Your Tactics WHO IS JOHN PYRON “THE SALES DOCTOR”? John is an International Business & Sales Expert and is the CEO of John Pyron Coaching , which has trained thousands of people across 10 countries in business and sales principles. Through his Front-of-the-Room Talks, Webinars, Conference Calls, One-on-One Coaching, Corporate Sales Training, and His Coveted 10x Mastermind Groups, You can tap into John’s 25 years of actual real-world experience as a PROVEN Entrepreneur and Master Sales Trainer, to create an environment that capitalizes on YOUR unique gifts and talents, so YOU can live the life YOU are MEANT to live. On September 24, 2010, John was featured as the center page spotlight business for the Sacramento Business Journal’s Fastest Growing Companies list, primary because he built a company from $0 to $1Million in annual sales during the largest economic crash since the Great Depression (2006-2009). John sold this company to a national investor on June 1, 2013 to pursue his life’s passion of helping Small Business Owner’s achieve their Business Dreams and Goals. Learn more about John Pyron: Website - www.johnpyron.com LinkedIn - https://www.linkedin.com/in/johnpyron Podcast - http://bit.ly/10xPodcast

Episode 94 - "Year-End Strategies to Maximize Tax Benefits" End of 2016 is approaching and guess what? It’s time for taxes!!! Don’t fall into the trap of stressing yourself out and your advisers for tips and strategies on how to save money. It's as simple as getting your bookkeeping in order to start the year off making better management and economic decisions for your business! During this Episode of The 10x Mastermind Group weekly call, John Pyron "The Sales Doctor" will team up with Small Business Tax Expert JoVann Greenleaf to answer your questions related to end of the year tax planning WHO IS JOHN PYRON “THE SALES DOCTOR”? John is an International Business & Sales Expert and is the CEO of John Pyron Coaching , which has trained thousands of people across 10 countries in business and sales principles. Through his Front-of-the-Room Talks, Webinars, Conference Calls, One-on-One Coaching, Corporate Sales Training, and His Coveted 10x Mastermind Groups, You can tap into John’s 25 years of actual real-world experience as a PROVEN Entrepreneur and Master Sales Trainer, to create an environment that capitalizes on YOUR unique gifts and talents, so YOU can live the life YOU are MEANT to live. On September 24, 2010, John was featured as the center page spotlight business for the Sacramento Business Journal’s Fastest Growing Companies list, primary because he built a company from $0 to $1Million in annual sales during the largest economic crash since the Great Depression (2006-2009). John sold this company to a national investor on June 1, 2013 to pursue his life’s passion of helping Small Business Owner’s achieve their Business Dreams and Goals. Learn more about John Pyron: Website - www.johnpyron.com LinkedIn - https://www.linkedin.com/in/johnpyron Podcast - http://bit.ly/10xPodcast

BOM Call Episode 93 - Business Owners Biggest Challenges Series 3 of 3 WELCOME to Business Owner Challanges call series 3 of 3. I am going to share my expertise and skills to address challenges, and provide you with the best possible outcomes. In my Business Owner Challenges Series I collect data and find out the biggest challenges real business owners are facing today. We live in rapidly changing times, especially for businesses. Consider that, in a single generation, businesses have had to adapt to entirely new marketing channels (web and social), decide how to invest in and utilize new technologies, and compete on a global stage. Let’s Get to Work! Today I will be addressing How to Stay Current and Letting Go of Processes and Procedures that are NOT working. Staying Current: Small business owners can be so busy they forget to keep up with what’s current in their sector. It takes so much time just to keep on top of the work that blue-sky thinking can seem an unnecessary burden. Nevertheless, you need to keep up. When you’re scheduling your week, don’t forget to allocate time to track competitors and undertake awareness-raising activities such as reading (or writing) blog posts. Create Google Alerts, use Twitter hashtags to keep up with what’s trending, and mine the wealth of free, and very targeted online information out there on sites like newsnow. If you can schedule days out to go to sector conferences and exhibitions, the payback in terms of contacts and potential sales can be massive. Research events thoroughly to make sure that their target audience is precisely your target client group. If an event is really important, you could also investigate becoming a speaker, positioning yourself as a thought leader among your peers. Try to set aside up to two hours each week to do one or more of the following activities to help you keep current: Subscribe to Business Journals, Magazines and Newspapers Subscribing to a couple publications can yield big dividends for your business. Bloomberg Business Week, Consumer Reports, Fast Company, Inc, Financial Times, Wall Street Journal, Wired and this website, Small Business Trends, are just a few of the popular mainstream business publications that cover the latest small business and economic trends. Keep publications where you spend the most time so you can quickly access them, both online and offline. If you subscribe to print editions, publications often provide free and full access to the digital version, which typically includes interactive content such as informative videos and helpful online tools. Engage on Social Media One of the best ways to stay connected is through social media. Through LinkedIn and Facebook groups, you can exchange tips with those within your industry. Groups are also a good place to ask questions about emerging trends and best practice. Create Twitter lists of influential people in your industry to track what movers and shakers are talking about it in real time. Google+ also has communities where you can find what’s trending and ask other small business owners about industry patterns they are seeing. Check out MeetUp to find gatherings of others in your industry where you can discuss business trends in person. Keep an Eye on Business Stats Agencies such as the Bureau of Economic Analysis, Census Bureau and National Bureau of Economic Research all report industry data and statistics that will help you get an idea of national, regional and state trends. Join Industry Associations Although you may not be able to fully commit to an industry or trade organization, joining one can be beneficial to your business. These groups are a great way to network and explore how others in your field are addressing challenges and developing new ways to serve their customers. Take Advantage of Free Training SCORE,the Small Business Administration and Small Business DevelopmentCenters all have free online training, courses, webinars, blogs and other resources that will help you expand your business and stay up-to-date on important national issues related to your business. As a small business owner, you know that time is money. So devoting just a small amount of time to understanding emerging trends in your industry can yield big dividends. Letting Go of Procedures and/or Processes that are NOT working: "WHEN IT'S TIME TO GROW, IT'S TIME TO LET GO"! FEAR. It’s probably the most powerful force that holds you back from accomplishing anything. It’s a well known fact that more than 90% of startups fails; there is a 100% chance that as an entrepreneur you will meet failure at least once. If you let those points stop you from taking that first step, you’ve already lost the game. Going for it knowing you will fail is what makes a real and successful entrepreneur later on. “…money is not the motivating factor….money is the trophy you get from doing a job well; and a lot of people don’t understand that and what they do is they reach for money first. Well I’m not reaching for money, I’m reaching for development, I’m reaching for the top, the best, and I know that once you do those things, then the money is the reward…” Figure out if and how to rely on your staff to run your business that way you want, and expect, it to be run. Here’s the key. Your staff must be up to it. In conclusion, overcoming the main challenges that small businesses face involves a number of key actions: 1. Use software to manage your cashflow and keep money rolling in 2. Delegate, automate, and set aside time for yourself 3. Target your most profitable customers to maximize your returns 4. Work hard to create employee satisfaction 5. Ruthlessly cut back your overheads 6. Keep your finger firmly on the pulse of your sector With forethought and tenacity, there’s no issue that can’t be overcome. As a business entrepreneur you already have these skills in abundance, and applying them to boost your business should come naturally. YOUR EGO. It goes back to that saying that in order to be able to lead, you have to learn how to follow first. Some entrepreneurs just can’t drop their huge egos that make them the douchebag “bosses” they think they are; they fail to realize that real respect is earned through modesty and grace. Jason Strauss, co-founder of some of the hottest nightclubs in the world like Marquee and Tao, shared what annoys him most about entrepreneurs who think they are bigger than they are: “…A lot of entrepreneurs get into a business and their operating almost like a CEO standard and they haven’t gone from the ground up. They have an idea and they want to be a president and they’re sitting there managing employees, but they’ve never been an actual employee.” LAZINESS. If there are two things an entrepreneur needs to have to reach success, it’s balls and the drive to do whatever it takes- most of the time, it just takes a ton of hard work. I know too many young entrepreneurs who’s definition of hard work is a few measly hours a day spent on their startup. A real entrepreneur knows that working on a startup is realistically a 24/7 job with no days off. If you want to reach success, you have to accept that there’s no path to real success without going through hard work. Please email my assistant Ashley at [email protected] what other challenges have you faced, and how have you overcome them? WHO IS JOHN PYRON “THE SALES DOCTOR”? John is an International Business & Sales Expert and is the CEO of John Pyron Coaching , which has trained thousands of people across 10 countries in business and sales principles. Through his Front-of-the-Room Talks, Webinars, Conference Calls, One-on-One Coaching, Corporate Sales Training, and His Coveted 10x Mastermind Groups, You can tap into John’s 25 years of actual real-world experience as a PROVEN Entrepreneur and Master Sales Trainer, to create an environment that capitalizes on YOUR unique gifts and talents, so YOU can live the life YOU are MEANT to live. On September 24, 2010, John was featured as the center page spotlight business for the Sacramento Business Journal’s Fastest Growing Companies list, primary because he built a company from $0 to $1Million in annual sales during the largest economic crash since the Great Depression (2006-2009). John sold this company to a national investor on June 1, 2013 to pursue his life’s passion of helping Small Business Owner’s achieve their Business Dreams and Goals. Learn more about John Pyron: Website - www.johnpyron.com LinkedIn - https://www.linkedin.com/in/johnpyron Podcast - http://bit.ly/10xPodcast

BOM Call Episode 91 - Business Owners Biggest Challenges Series 2 of 3 Over the last few months I have taken the time to interview business owners and find out the biggest challenges they face today. Last week I discussed cash flow issues, having too much overhead and finding and retaining customers, so you have enough not only to have a very successful business but enough personal finances as well! WELCOME to Business Owner Challanges call series 2 of 3. I am going to share my expertise and skills to address challenges, and provide you with the best possible outcomes. We live in rapidly changing times, especially for businesses. Consider that, in a single generation, businesses have had to adapt to entirely new marketing channels (web and social), decide how to invest in and utilize new technologies, and compete on a global stage. Let’s Get to Work! Here are the top 6 challenges business owners are facing today and ideas how to tackle them: 1. Cash Flow Issues (Disussed in Series 1) Money problems in their various forms are top of most lists of company woes, and for small businesses the major worries are clients stalling payments, unexpected outgoings, and outstanding bills that won’t wait to be paid. There are some tried and tested money management tools that can help you to manage cashflow, multi-talented apps that can create budgets, automate bill payments, alert you to unusual outgoings and provide a free credit score. Using online invoices and reminders is also a powerful way to persuade reluctant clients to part with money. There is great software out there that can do this for you, including Hiveage, which provides free invoicing and can accept payments and automatically charge clients. 2. Tiredness or Burnout (I will be going over this on 11/1 Tuesday's call) It’s tempting to try to do everything if you’re a small business owner, and long hours add pressure. Fatigue can leave you disorganised, forgetful and in a bad mood, not paying as much attention to clients as you should, and making mistakes. Business owners have to pace themselves, which includes embracing strategic delegation, something that for any highly motivated individual isn’t an easy ask. Start by identifying business elements that don’t require your expertise, such as mailing, and take on an assistant, even part-time, to help out – after all, it’s an investment that frees you up to do what you do best! You could also consider delegating tasks that are outside your skillset to specialists, such as accountants or legal experts – the results will likely be more professional and can save you endless headaches. You could also invest in automation of simple functions, for instance by using customer service apps like Zendesk, or financial management solutions like NetSuite. It’s important to get on top of these things, because taking time out is critical for your health and wellbeing, not to mention family relationships. Get into the habit of segmenting your day – analyze when and how you work best, the time you’d like to put into leisure or family, and create schedules that identify key activities and how long they’re likely to take. 3. Finding and Retaining Profitable Customers (Discussed on last BOM call - REMEMBER YOUR BEST REVENUE WILL COME FROM ALREADY ESTABLISHED CLIENTS)!!! There is a business adage that you need customers with a problem only you can solve, and it’s for you to identify that unique selling point and communicate it clearly to your would-be customers. You can start by researching your customer base, and identifying the characteristics of your existing best customers (those with the highest volume of sales, and the most repeat custom). Make sure you integrate into this analysis any costs associated with particular customers, so you have a clear view of their net value to you. Once you’ve done this you can focus your energies on attracting new clients from your most profitable segment, carefully differentiating your offer to ensure it appeals directly to this type of customer. To understand what customers want, you can ask for feedback from current best clients, which also counts as part of your follow-up engagement – another ‘must do’ when you’re looking at keeping valued partners. Find out what forums or other types of social media these customers use, and make sure you’re in there and taking notes. 4. Motivating Employees (Tune in to this Tuesday, 11/1 call, I will be providing your tips on how to have the BEST employees)!!! Employee buy-in is very important for small businesses in particular, as there tend to be fewer of them and apathy has a greater impact. There’s a real need to understand what employees want (other than a million pound paycheck), and there are a few possibilities to boost employee engagement for when this isn’t an option. Ensuring employees are happy and productive means communicating clearly, and being approachable. Good companies foster a relaxed atmosphere where staff feel able to talk to management. Perks like free tea and coffee, free biscuits or fruit, and staff Christmas parties cost relatively little and can really help create a favourable impression. You should also ask for employee feedback on their needs – this is not an option, it’s a must. Too many businesses don’t look at what their employees want, assume everything is fine, then wonder why they have a high staff turnover. 5. Having Too Many Overheads Overheads are a big small business issue, and excessive overheads have driven many otherwise good companies to the wall. Resolving them involves paying close attention to what customers actually want and providing products or services sharply tailored to suit. This means working out what customers need and trimming back gold plating or unnecessary services, or elements of products that they won’t use or aren’t interested in. Analyzing your transactions and asking existing customers what they want is helpful. Where you add value, make sure that it doesn’t increase overheads (for example through well-judged deals on less-popular products, or other offers that benefit both you and the customer). And don’t forget to ask yourself hard questions, such as whether you need that new car or printer, or whether it’s just for show… 6. Staying Current Small business owners can be so busy they forget to keep up with what’s current in their sector. It takes so much time just to keep on top of the work that blue-sky thinking can seem an unnecessary burden. Nevertheless, you need to keep up. When you’re scheduling your week, don’t forget to allocate time to track competitors and undertake awareness-raising activities such as reading (or writing) blog posts. Create Google Alerts, use Twitter hashtags to keep up with what’s trending, and mine the wealth of free, and very targeted online information out there on sites like newsnow. If you can schedule days out to go to sector conferences and exhibitions, the payback in terms of contacts and potential sales can be massive. Research events thoroughly to make sure that their target audience is precisely your target client group. If an event is really important, you could also investigate becoming a speaker, positioning yourself as a thought leader among your peers. In conclusion, overcoming the main challenges that small businesses face involves a number of key actions: 1. Use software to manage your cashflow and keep money rolling in 2. Delegate, automate, and set aside time for yourself 3. Target your most profitable customers to maximize your returns 4. Work hard to create employee satisfaction 5. Ruthlessly cut back your overheads 6. Keep your finger firmly on the pulse of your sector With forethought and tenacity, there’s no issue that can’t be overcome. As a business entrepreneur you already have these skills in abundance, and applying them to boost your business should come naturally. Please email my assistant Ashley at [email protected] what other challenges have you faced, and how have you overcome them? WHO IS JOHN PYRON “THE SALES DOCTOR”? John is an International Business & Sales Expert and is the CEO of John Pyron Coaching , which has trained thousands of people across 10 countries in business and sales principles. Through his Front-of-the-Room Talks, Webinars, Conference Calls, One-on-One Coaching, Corporate Sales Training, and His Coveted 10x Mastermind Groups, You can tap into John’s 25 years of actual real-world experience as a PROVEN Entrepreneur and Master Sales Trainer, to create an environment that capitalizes on YOUR unique gifts and talents, so YOU can live the life YOU are MEANT to live. On September 24, 2010, John was featured as the center page spotlight business for the Sacramento Business Journal’s Fastest Growing Companies list, primary because he built a company from $0 to $1Million in annual sales during the largest economic crash since the Great Depression (2006-2009). John sold this company to a national investor on June 1, 2013 to pursue his life’s passion of helping Small Business Owner’s achieve their Business Dreams and Goals. Learn more about John Pyron: Website - www.johnpyron.com LinkedIn - https://www.linkedin.com/in/johnpyron Podcast - http://bit.ly/10xPodcast

BOM Call Episode 91 - Business Owners Biggest Challenges Series 1 of 3 Over the last few months I have taken the time to interview business owners and find out the biggest challenges they face today. On this call, I am going to share my expertise and skills to address challenges, and provide you with the best possible outcomes. We live in rapidly changing times, especially for businesses. Consider that, in a single generation, businesses have had to adapt to entirely new marketing channels (web and social), decide how to invest in and utilize new technologies, and compete on a global stage. Let’s Get to Work! Here are the top 6 challenges business owners are facing today and ideas how to tackle them: 1. Cash Flow Issues Money problems in their various forms are top of most lists of company woes, and for small businesses the major worries are clients stalling payments, unexpected outgoings, and outstanding bills that won’t wait to be paid. There are some tried and tested money management tools that can help you to manage cashflow, multi-talented apps that can create budgets, automate bill payments, alert you to unusual outgoings and provide a free credit score. Using online invoices and reminders is also a powerful way to persuade reluctant clients to part with money. There is great software out there that can do this for you, including Hiveage, which provides free invoicing and can accept payments and automatically charge clients. 2. Tiredness or Burnout It’s tempting to try to do everything if you’re a small business owner, and long hours add pressure. Fatigue can leave you disorganised, forgetful and in a bad mood, not paying as much attention to clients as you should, and making mistakes. Business owners have to pace themselves, which includes embracing strategic delegation, something that for any highly motivated individual isn’t an easy ask. Start by identifying business elements that don’t require your expertise, such as mailing, and take on an assistant, even part-time, to help out – after all, it’s an investment that frees you up to do what you do best! You could also consider delegating tasks that are outside your skillset to specialists, such as accountants or legal experts – the results will likely be more professional and can save you endless headaches. You could also invest in automation of simple functions, for instance by using customer service apps like Zendesk, or financial management solutions like NetSuite. It’s important to get on top of these things, because taking time out is critical for your health and wellbeing, not to mention family relationships. Get into the habit of segmenting your day – analyze when and how you work best, the time you’d like to put into leisure or family, and create schedules that identify key activities and how long they’re likely to take. 3. Finding and Retaining Profitable Customers There is a business adage that you need customers with a problem only you can solve, and it’s for you to identify that unique selling point and communicate it clearly to your would-be customers. You can start by researching your customer base, and identifying the characteristics of your existing best customers (those with the highest volume of sales, and the most repeat custom). Make sure you integrate into this analysis any costs associated with particular customers, so you have a clear view of their net value to you. Once you’ve done this you can focus your energies on attracting new clients from your most profitable segment, carefully differentiating your offer to ensure it appeals directly to this type of customer. To understand what customers want, you can ask for feedback from current best clients, which also counts as part of your follow-up engagement – another ‘must do’ when you’re looking at keeping valued partners. Find out what forums or other types of social media these customers use, and make sure you’re in there and taking notes. 4. Motivating Employees Employee buy-in is very important for small businesses in particular, as there tend to be fewer of them and apathy has a greater impact. There’s a real need to understand what employees want (other than a million pound paycheck), and there are a few possibilities to boost employee engagement for when this isn’t an option. Ensuring employees are happy and productive means communicating clearly, and being approachable. Good companies foster a relaxed atmosphere where staff feel able to talk to management. Perks like free tea and coffee, free biscuits or fruit, and staff Christmas parties cost relatively little and can really help create a favourable impression. You should also ask for employee feedback on their needs – this is not an option, it’s a must. Too many businesses don’t look at what their employees want, assume everything is fine, then wonder why they have a high staff turnover. 5. Having Too Many Overheads Overheads are a big small business issue, and excessive overheads have driven many otherwise good companies to the wall. Resolving them involves paying close attention to what customers actually want and providing products or services sharply tailored to suit. This means working out what customers need and trimming back gold plating or unnecessary services, or elements of products that they won’t use or aren’t interested in. Analyzing your transactions and asking existing customers what they want is helpful. Where you add value, make sure that it doesn’t increase overheads (for example through well-judged deals on less-popular products, or other offers that benefit both you and the customer). And don’t forget to ask yourself hard questions, such as whether you need that new car or printer, or whether it’s just for show… 6. Staying Current Small business owners can be so busy they forget to keep up with what’s current in their sector. It takes so much time just to keep on top of the work that blue-sky thinking can seem an unnecessary burden. Nevertheless, you need to keep up. When you’re scheduling your week, don’t forget to allocate time to track competitors and undertake awareness-raising activities such as reading (or writing) blog posts. Create Google Alerts, use Twitter hashtags to keep up with what’s trending, and mine the wealth of free, and very targeted online information out there on sites like newsnow. If you can schedule days out to go to sector conferences and exhibitions, the payback in terms of contacts and potential sales can be massive. Research events thoroughly to make sure that their target audience is precisely your target client group. If an event is really important, you could also investigate becoming a speaker, positioning yourself as a thought leader among your peers. In conclusion, overcoming the main challenges that small businesses face involves a number of key actions: 1. Use software to manage your cashflow and keep money rolling in 2. Delegate, automate, and set aside time for yourself 3. Target your most profitable customers to maximize your returns 4. Work hard to create employee satisfaction 5. Ruthlessly cut back your overheads 6. Keep your finger firmly on the pulse of your sector With forethought and tenacity, there’s no issue that can’t be overcome. As a business entrepreneur you already have these skills in abundance, and applying them to boost your business should come naturally. Please email my assistant Ashley at [email protected] what other challenges have you faced, and how have you overcome them? WHO IS JOHN PYRON “THE SALES DOCTOR”? John is an International Business & Sales Expert and is the CEO of John Pyron Coaching , which has trained thousands of people across 10 countries in business and sales principles. Through his Front-of-the-Room Talks, Webinars, Conference Calls, One-on-One Coaching, Corporate Sales Training, and His Coveted 10x Mastermind Groups, You can tap into John’s 25 years of actual real-world experience as a PROVEN Entrepreneur and Master Sales Trainer, to create an environment that capitalizes on YOUR unique gifts and talents, so YOU can live the life YOU are MEANT to live. On September 24, 2010, John was featured as the center page spotlight business for the Sacramento Business Journal’s Fastest Growing Companies list, primary because he built a company from $0 to $1Million in annual sales during the largest economic crash since the Great Depression (2006-2009). John sold this company to a national investor on June 1, 2013 to pursue his life’s passion of helping Small Business Owner’s achieve their Business Dreams and Goals. Learn more about John Pyron: Website - www.johnpyron.com LinkedIn - https://www.linkedin.com/in/johnpyron Podcast - http://bit.ly/10xPodcast

Episode 90 – “2017 – Are You Ready?” It’s not too soon to start thinking about how you’re going to make 2017 a success for your company. Here are 5 areas I am providing you with to start 2017 out STRONG!!! YOUR BUDGET: There could be a number of reasons why your business is not achieving its financial targets: 1) Sales are down, either because of a decline in the market or because of competitors, or most likely....You're not taking the right actions; 2) Margins declined while your costs stayed the same. A lot of people create a budget to control spending, and thereby limiting their opportunity for growth. But the secret is to increase spending and increase revenues. Can you be charging more for a product or service? Are there additional things you can be selling to existing customers? On this episode of The 10x Business Owners Mastermind Call, John Pyron "The Sales Doctor" is going to share with you step-by-step how to dramatically increase your sales over the next 2 months, so you can finish 2016 strong and go into 2017 with massive Momentum. Between now and the call, really dive into your financials and figure out what is working and what isn’t. CONSIDER YOUR ASSETS: Your company’s most important asset is its people. Are yours being heard? Your employees can be one of your best resources in terms of business decisions. Figure out what ideas may have been suppressed and bring them into action. ARE YOU USING THE RIGHT SYSTEMS: It could be time to consider if your company is using the right technology to maximize profits. While it can be tedeious to research and invest in new technology, and then get an entire company on board with it, new technology could be the difference between your business succeeding and failing. ARE YOUR KEY PERFORMANCE INDICATORS CLEAR & MEASUREABLE: Make sure each department understands their expectations. Real employee engagement starts with your team members agreeing with “I know what’s expected of me at work”. Having clear KPIs allow you to manage more objectively and determine areas of improvement. SHARE YOUR VISION: Be realistic with your team about what potential downfalls the company could experience, your time frame for getting things back on track, and what each department should be trying to achieve individually. I am here to tell you thetre is still plenty of time left in 2016 to examine these areas and create changes that lead to better outcomes in 2017. WHO IS JOHN PYRON “THE SALES DOCTOR”? John is an International Business & Sales Expert and is the CEO of John Pyron Coaching , which has trained thousands of people across 10 countries in business and sales principles. Through his Front-of-the-Room Talks, Webinars, Conference Calls, One-on-One Coaching, Corporate Sales Training, and His Coveted 10x Mastermind Groups, You can tap into John’s 25 years of actual real-world experience as a PROVEN Entrepreneur and Master Sales Trainer, to create an environment that capitalizes on YOUR unique gifts and talents, so YOU can live the life YOU are MEANT to live. On September 24, 2010, John was featured as the center page spotlight business for the Sacramento Business Journal’s Fastest Growing Companies list, primary because he built a company from $0 to $1Million in annual sales during the largest economic crash since the Great Depression (2006-2009). John sold this company to a national investor on June 1, 2013 to pursue his life’s passion of helping Small Business Owner’s achieve their Business Dreams and Goals. Learn more about John Pyron: Website - www.johnpyron.com LinkedIn - https://www.linkedin.com/in/johnpyron Podcast - http://bit.ly/10xPodcast

"AVERAGE EMPLOYEES COST YOU MONEY, BUT PERFECT EMPLOYEES MAKE YOU MONEY!!!" "Great people versus okay people is the difference between success and mediocrity" Are you a small to medium size business owner, HR manager or a Recruiting Professional??? Successful businesses understand the importance of making the right hiring decisions. This is why companies spend an average of $3,300 per hire just on recruiting the right person. In the United States alone, it’s estimated that $72 billion a year is spent on recruiting and hiring. Even with all the time, money, and energy spent on finding the right hire, mistakes are still made, and these mistakes are costly. Hiring the wrong person can result in astronomical costs for your company. The cost of replacing an employee is estimated to be around one-fifth of their salary, so those costs mount quickly However, the consequences of a wrong hire go beyond turnover costs; there are also costs associated with a disrupted company culture, decreased work production, and potential loss of customers and revenue. Although companies know the importance of making the right hiring decision, they still make easily avoidable mistakes. By watching out for the following pitfalls, as well as taking these proactive steps. In this episode I will teach you how to decrease bad hiring decisions and save money over the long run! A key to small business success is finding and hiring “perfect” employees–people who exemplify the ideals of your business and become long-term, loyal workers. Paying attention to these 10 key factors will help you identify and hire top-notch employees: 1. Good fit—Your best employees need to have skills that are a good fit for their jobs. You can determine if a candidate possesses the right skills through open-ended questions, written questionnaires, problem-solving exercises, take-home assignments, and other challenges that test a person’s ability to perform a specific job. If an employee is unable to do the job they were hired to do, it will reflect poorly on everyone involved in the hiring process and, most importantly, your business will be negatively affected. 2. Integrity and work ethic—Hire honest people who have high integrity. 3. Motivation—Employees should be motivated beyond just receiving a paycheck to do the best jobs they can. They should have drive, an interest in the job and the company, and be willing to perform above and beyond their job descriptions. There are a variety of methods you can use to motivate employees, but each employee must also have a certain amount of inherent motivation. 4.Talent—It is important to identify and recruit talented employees who possess a natural ability to think through complex and evolving situations while on the job. They are often the ones who come up with innovative ways to improve job performance. Learn to rely on talented employees to help move your business forward. Few successful businesses are “one-man operations.” 5. High performance—Good employees should be high performers for the tasks assigned. They push themselves and others to work at peak performance and, in turn, deliver high-quality products and services to customers. High performers also can be an inspiration to other employees to reach higher personal and business goals. 6. Initiative—Since it it can be difficult for a small business to micromanage each employee, you should strive to hire employees who can think and work independently. Employees who require constant supervision, guidance, and monitoring impede production and efficiency. 7. Follow the rules—Good employees follow the rules of acceptable behavior with managers, coworkers, and customers. Employees who do not follow the rules can “poison” other employees into imitating the same bad behavior. Businesses should not tolerate employees who consistently show up late, do low-quality work, or treat customers poorly. 8. Fits the culture—It’s important to find employees who fit the culture and vision that your business has created. During a job interview, ask a candidate pertinent questions that will give you a true picture of their personality. A bad fit today will cause problems tomorrow; a good fit today will help propel your small business into the future. 9. Works well with others—Your small business should have a well-functioning team of employees. Dissatisfied and unhappy workers lower everyone’s morale and performance. During the interview process, try to determine if a potential new employee will get along with others, be a team player, and pitch in when needed, even if the task is not in their job description. 10. Advocate for the business—Employees should be goodwill ambassadors for your company. The enthusiasm of excited employees will rub off on others: employees and customers. Passionate employees enjoy their jobs and spread their passion to others.

Episode 87: “5 Strategies Guaranteed to Improve Client Retention” How would you like to retain your clients for years? If so, then join me, John Pyron “The Sales Doctor”, at 10:30am Pacific Time on Tuesday, September 27, 2016 where we will unpack Episode 87 of The 10x Business Owners Mastermind Call “Client Retention Strategies”. Dial in Number: (518) 530-1840 Meeting ID: 875-080-865. Also, tune into this channel for the Facebook Live feed at 10:30am Pacific Time. Client retention is arguably one of the most important aspects of your business. It takes a lot of hard work to draw clients into your business, whether that be through online or offline efforts, so it's important that you work to keep these clients more than satisfied once they actually decide to work with your company. Unfortunately, many small business owners focus too much on the before and not enough on the after when it comes to their clients. If you want those all-important referrals in the future and if you want to keep your business solid, it's your current clients that are going to be your biggest asset. In other words, it's those that continually come back for services that help your business remain stable and give you the leeway to experiment and grow, so you absolutely have to focus on retention. No matter how much hard work you put into retaining clientele, it's important to understand you're not going to get them all coming back for more. However, knowing how to put in the effort can help you keep a few along the way, and eventually you'll start to see these loyal customers building up and becoming part of your long-term success strategy. On this call, I will deliver “5 Strategies Guaranteed to Improve Client Retention” Can’t make the call? No problem….register anyways, and I will make sure you get a copy of the recording and all of my show notes. WHO IS JOHN PYRON “THE SALES DOCTOR”? John is an International Business & Sales Expert and is the CEO of John Pyron Coaching , which has trained thousands of people across 10 countries in business and sales principles. Through his Front-of-the-Room Talks, Webinars, Conference Calls, One-on-One Coaching, Corporate Sales Training, and His Coveted 10x Mastermind Groups, You can tap into John’s 25 years of actual real-world experience as a PROVEN Entrepreneur and Master Sales Trainer, to create an environment that capitalizes on YOUR unique gifts and talents, so YOU can live the life YOU are MEANT to live. On September 24, 2010, John was featured as the center page spotlight business for the Sacramento Business Journal’s Fastest Growing Companies list, primary because he built a company from $0 to $1Million in annual sales during the largest economic crash since the Great Depression (2006-2009). John sold this company to a national investor on June 1, 2013 to pursue his life’s passion of helping Small Business Owner’s achieve their Business Dreams and Goals. Learn more about John Pyron: Website - www.johnpyron.com LinkedIn - https://www.linkedin.com/in/johnpyron Podcast - http://bit.ly/10xPodcast

Episode 86: “Live Coaching” Stuck in Your Business, and Don’t Know What to Do? If so, then join me, John Pyron “The Sales Doctor”, at 10:30am Pacific Time on Tuesday, September 20, 2016 where we will unpack Episode 85 of The 10x Business Owners Mastermind Call “Live Coaching”. Dial in Number: (518) 530-1840 Meeting ID: 875-080-865. Also, tune into this channel for the Facebook Live feed at 10:30am Pacific Time. On this call I will be providing LIVE One-on-One coaching and helping you through any business challenge you may have. I only do this 4 times a year, so don’t miss out on this opportunity to receive professional coaching and feedback. Can’t make the call? No problem….register anyways, and I will make sure you get a copy of the recording and all of my show notes. WHO IS JOHN PYRON “THE SALES DOCTOR”? John is an International Business & Sales Expert and is the CEO of John Pyron Coaching , which has trained thousands of people across 10 countries in business and sales principles. Through his Front-of-the-Room Talks, Webinars, Conference Calls, One-on-One Coaching, Corporate Sales Training, and His Coveted 10x Mastermind Groups, You can tap into John’s 25 years of actual real-world experience as a PROVEN Entrepreneur and Master Sales Trainer, to create an environment that capitalizes on YOUR unique gifts and talents, so YOU can live the life YOU are MEANT to live. On September 24, 2010, John was featured as the center page spotlight business for the Sacramento Business Journal’s Fastest Growing Companies list, primary because he built a company from $0 to $1Million in annual sales during the largest economic crash since the Great Depression (2006-2009). John sold this company to a national investor on June 1, 2013 to pursue his life’s passion of helping Small Business Owner’s achieve their Business Dreams and Goals. Learn more about John Pyron: Website - www.johnpyron.com LinkedIn - https://www.linkedin.com/in/johnpyron Podcast - http://bit.ly/10xPodcast