Brad and Scully discuss the age of the wisdom worker. In addition, they examine the best times to post on social media; and how to create effective socially conscious ads. Brad and Scully interview Vanessa Klomp, imageseven Account Manager, on the importance of proofreading. This week's school marketing example: the effective use of market research presented in the Sensis social media report. The rants and raves segment looks at practical ways to think differently in your marketing.