The Chief Strategy Officer Podcast

#14—Why Corporate Venture Capital Fails—and How to Fix It


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In this episode, we sit down with Todd Cassler, Chief Growth Officer of Cerity Partners, to explore the growing role of corporate venture capital (CVC) as a strategic tool for driving innovation and growth. With decades of experience in asset and wealth management as a chief strategy and growth officer, Todd is a trusted partner with a front-row seat to how Fortune 500 companies are using CVC not just to diversify financially, but to shape their strategic futures.
 
Things we cover in this episode:
 - Why CVC programs often fail without CEO and board-level buy-in 
 - How to design a governance model that avoids being pulled back into “business as usual” 
 - The hidden benefits of CVC, from M&A pipeline generation to competitive intelligence 
 - What it takes to align siloed innovation efforts with core business objectives 
 - How to measure the strategic—not just financial—value of your venture investments

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