“Generosity as a strategy — I’ve never seen it not pay back eventually.”

In this lively conversation, Jim and Sander welcome Jose Casal — agile coach, trainer, and long-time conference organizer — to reflect on the people, purpose, and future of agile gatherings. As part of the Scan Agile 2025 organizing team, Jose shares why he continues to invest months of volunteer effort into building events that foster connection and inspiration.

From his global journey (Spain → UK → Finland) to his professional philosophy of “generosity as a strategy,” Jose unpacks the challenges and rewards of running community-driven conferences in a shifting industry landscape. The trio dive into the realities of sponsorship, the impact of AI on agile investment, and why human connection remains the ultimate ROI.

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