This week we confront the argument for clean coal head on in a conversation with famous DC lobbyist and co-founder of the Hawthorn Group, John Ashford. John is an absolute genius at marketing and has had many successful campaigns in the past, including a campaign that brought the brand new idea of "clean" coal to the 2008 US election. We get real with John about a just transition to shutting down coal plants and how to convince the American public that coal is dead.