Too often, policy and benefits changes are treated as a tick-and-flick exercise. An automated email, a system checkbox, or a vague message telling people to “go look it up” is expected to do the job. However, that approach doesn’t lead to understanding, behaviour change, or reduced risk.

Which is why this short, punchy Topic in Ten episode is all about the practical ways you can communicate policy and benefits changes so they’re not just read, but genuinely understood and applied.

You’ll learn how to clearly show what’s changing and what’s staying the same, why simplicity in language and layout matters more than ever, how real-world scenarios bring policies to life, and why checking understanding goes beyond asking people to sign or click a box.

So, get listening to this week's Topic in Ten. 

Links mentioned in this episode:

• Topic in Ten - have your say!
• 90 minute Strategy Power Session
• Public workshops and training
• Less Chatter, More Matter - Mel’s book
• Template packs
• Change Isn't Hard! - Mel's book
• Sign up here to the fortnightly mail out of free resources!

Say hi!
Follow me on LinkedIn
Find out what I'm up to Instagram
Check out my website
Ask a question