Would we open a cash-based PT practice in 2026? Absolutely. In fact, we'd argue there's never been a better time. In this episode, we discuss why we're such strong believers in the cash-based model, from escaping the headaches of insurance to building a business that's both profitable and rewarding. We break down the low startup costs, high earning potential, and ability to create a better experience for both clinicians and patients. We'll also share what we'd do differently if we were starting from scratch today, the opportunities we see in the industry, and why so many PTs are realizing they don't have to settle for burnout, low reimbursement rates, and endless paperwork. If you've ever wondered whether cash-based PT is worth it, this episode is for you.

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