In this episode, we’re getting real about Elise’s decision to close the Beverly Sweat Fixx studio—and how it came down to a tough, numbers-driven call. Even with an amazing community of clients and a lot of love for the space, the data was telling a different story. Elise shares how rising costs, inconsistent traffic, and performance that didn’t match up to other locations made it clear that something had to change. It wasn’t about the vibe or the people—it was purely a business decision based on what the numbers were showing.

We also dive into the emotional side of making a decision like this—because closing a space filled with memories is never easy. Elise opens up about how she navigated supporting her staff, communicating with the community, and ultimately staying focused on the bigger mission. If you’re an entrepreneur facing a big shift or tough call, this episode is packed with real talk, lessons learned, and a fresh perspective on how letting go of one piece can actually make your business stronger.

Work with us here: https://www.businessmusclepodcast.com/

You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt. 

Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist

FIXXED: https://www.fixxedstudios.com/

Sweat Fixx: https://www.sweatfixx.com/

In this episode, we’re chatting about why we love using OpenPhone in our businesses. It has made managing client communication so much easier—no more missing phone calls, losing track of missed calls, or feeling tied to our personal numbers. We’ve been able to set up auto-replies, share a team inbox, and keep everything organized without the chaos. Plus, the voicemail, call recording, and integrations make it feel like we’ve leveled up how we communicate with our clients. It’s one of those tools we didn’t realize we needed until we had it—and now we’re not going back! 

Work with us here: https://www.businessmusclepodcast.com/

You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt. 

Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist

FIXXED: https://www.fixxedstudios.com/

Sweat Fixx: https://www.sweatfixx.com/

Today we are replaying one of our favorite episodes with Mike Sjogren ! Seven years ago Mike had a life changing event that made him decide he was done trading time for money in the corporate world. He launched his own short term rental business starting with just one rental property, which grew to 15 in the first year, and over 80 today!

Mike is the go to guy for all things short term rentals with over 90k followers on instagram, his own short term rental mastermind program which has helped hundreds succeed, and his own podcast, Short Term Rental Secrets. Mike shares how he got started while still working his full time job, how he built his Instagram following, and how you can build the business of your dreams if you have a clear vision. Enjoy! 

Join Mike’s STR Masterclass: https://www.strsecrets.com/

Find Mike on Instagram: https://www.instagram.com/the_airbnbguy/

Work with us here: https://www.businessmusclepodcast.com/

You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt. 

Follow us on facebook: https://www.facebook.com/profile.php?id=100095609733486

Join our Facebook community of other entrepreneurs for insider tips and tricks: https://www.facebook.com/groups/255295687403161

Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist

FIXXED: https://www.fixxedstudios.com/

Sweat Fixx: https://www.sweatfixx.com/

In this episode, we're sharing the biggest lessons we've learned from coaching other business owners. One thing we know for sure? Clarity beats everything. Whether you're choosing your next offer, marketing direction, or business model, having a clear vision and message makes every decision easier and more impactful. We also talk about how you're never truly stuck — pivots, changes, and new directions are all part of the process.

We dive into the power of investing in the right support and how it can dramatically shorten your learning curve. From narrowing your focus to paying attention to the small details most people overlook, these are the insights we come back to again and again. If you're feeling overwhelmed, scattered, or unsure of your next step, this episode is for you! 

Work with us here: https://www.businessmusclepodcast.com/

You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt. 

Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist

FIXXED: https://www.fixxedstudios.com/

Sweat Fixx: https://www.sweatfixx.com/

Replaying one of our favorite interviews today! In this episode, we're so excited to chat with Esther Tetreault, the visionary founder and CEO of Trillium Brewing Company. Esther shares the inspiring journey of Trillium, from its modest beginnings in 2013 on Congress Street with just three employees, to its current status as an industry leader with over 300 employees and multiple locations in and around Boston! Trillium's growth encompasses not only beer, but restaurants, beer gardens, farms, and now their very own spirit line.

Join us as Esther discusses Trillium's growth, their impact on the craft beer industry, and their exciting vision for the future. Esther gives us the keys to managing a large team, running a business with her husband, and how she now focuses on leadership training within her team. You’re not going to want to miss this one. Enjoy!

Trillium Brewing Company: https://trilliumbrewing.com/

You can find Trilium on Instagram at @triliumbrewing and Esther at @mrstrilium! 

Work with us here: https://www.businessmusclepodcast.com/

You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt. 

Follow us on facebook: https://www.facebook.com/profile.php?id=100095609733486

Join our Facebook community of other entrepreneurs for insider tips and tricks: https://www.facebook.com/groups/255295687403161

Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist

FIXXED: https://www.fixxedstudios.com/

Sweat Fixx: https://www.sweatfixx.com/

In this episode, we're diving into our business “spring cleaning” checklist! From refreshing your website copy and social media bio to decluttering your inbox and reviewing what’s truly moving the needle (hello, 80/20 rule!), we’re covering simple but powerful ways to reset and refocus. Whether you're a solo entrepreneur or leading a team, this is your reminder to clear the clutter and make space for what actually matters. A few intentional updates can create more clarity, boost productivity, and help you show up more confidently online. Let this be your sign to hit refresh and step into your next season with purpose. Enjoy! 

Work with us here: https://www.businessmusclepodcast.com/

You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt. 

Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist

FIXXED: https://www.fixxedstudios.com/

Sweat Fixx: https://www.sweatfixx.com/

We are so excited for this week’s episode with Lauren Rich, co-owner of Backyard Boston! Lauren joins us to share her journey of transforming an outdoor fitness community into a thriving business with multiple locations across the city. From launching their first space in South Bay in 2022 to opening The Yahd in 2023, Lauren and her partners have taken bold risks to redefine the fitness scene in Boston. Now, they’re preparing for their biggest move yet—bringing both concepts under one roof in Fort Point. Along the way, Lauren has balanced the intense demands of entrepreneurship with the realities of motherhood, navigating pregnancy, labor, and postpartum while scaling her business!

In this episode, we dive into what it really takes to build a lasting fitness studio, the challenges of running a business with partners, and the raw truths of balancing motherhood with entrepreneurship. As a mom to three kids (two of them twins!) Lauren opens up about making tough business decisions, dealing with mom guilt, and what it really takes to find balance. Enjoy! 

Book a class at BackYard: https://www.backyardbos.com/

Work with us here: https://www.businessmusclepodcast.com/

You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt. 

Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist

FIXXED: https://www.fixxedstudios.com/

Sweat Fixx: https://www.sweatfixx.com/

On today’s episode, we are replaying one of our most popular episodes as we chat with Meaghan St. Marc, owner of Rev’d Indoor Cycling Studios. Meaghan chats with us about how she and her partner, Clyde Simms, built the brand of Rev’d from the ground up. Meaghan has been in the business for over 9 years, and has a world of expertise about building a successful brand. 

She tells us about everything from the early days, standing outside of grocery stores just trying to get any clients in, to scaling to 6 studios, to now starting the journey of becoming a national franchise. She gets vulnerable about the challenges that come with scaling, how she went about raising 1.2 million dollars of funding in 6 weeks, and how she manages a team of over 100 employees. 

There are so many good takeaways in today’s episode, we can’t wait for you to tune in! 

Book a class at Rev’d Indoor Cycling: https://revdindoorcycling.com/ 

Follow Rev’d and Meaghan on Instagram @revdindoorcycling and @meagstmarc. 

Work with us here: https://www.businessmusclepodcast.com/

You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt. 

Follow us on facebook: https://www.facebook.com/profile.php?id=100095609733486

Join our Facebook community of other entrepreneurs for insider tips and tricks: https://www.facebook.com/groups/255295687403161

Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist

FIXXED: https://www.fixxedstudios.com/

Sweat Fixx: https://www.sweatfixx.com/

Ariel is 38 weeks pregnant! In this episode, we dive into the behind-the-scenes of preparing for maternity leave as an entrepreneur. We’re talking all about the mindset shifts and logistical strategies to make this transition as smooth as possible. We chat about how to delegate responsibilities with confidence, strengthen your team’s sales processes, and create a structure that allows the business to thrive in your absence. Whether you’re a founder stepping away for the first time or simply looking to improve your delegation skills, this episode is for you. 

We also get real about the emotional and mental shifts that come with preparing for motherhood while running a business. Clear communication is key—not just with your team, but with yourself, as expectations and priorities evolve. We discuss how to set boundaries, create flexibility, and trust your team to take the reins while you’re away. If you’re navigating the constant changes in life while running your business, this episode is for you! 

Work with us here: https://www.businessmusclepodcast.com/

You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt. 

Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist

FIXXED: https://www.fixxedstudios.com/

Sweat Fixx: https://www.sweatfixx.com/

RESHARE: “It’s Already In You” Podcast 

Today we’re bringing in an incredible replay from the It’s Already In You Podcast with Jenine Wright and Liz Morrison! As guests on this health and wellness podcast, we chatted about pelvic floor health, pregnancy, postpartum recovery, and how to move through different seasons of life with strength and confidence. We discuss training during pregnancy, the importance of pelvic floor awareness, and how postpartum recovery is about so much more than just “bouncing back.” This episode is packed with knowledge to support you through every stage of prenatal and postpartum healing.

We also dive into the role that recovery plays in feeling and performing at your best. From movement modifications to hands-on techniques, we explore how the right tools—like those offered at Fixxed—can help you rebuild strength, reduce pain, and restore balance in your body. No matter where you are in your fitness or motherhood journey, this episode is a must-listen for anyone looking to move better, feel stronger, and take care of their body for the long haul. Enjoy! 

Listen to the “It’s Already In You” Podcast: https://open.spotify.com/show/0ehtJKwikzwEakB6rcEzyo?si=d8362eb104604dc3

Work with us here: https://www.businessmusclepodcast.com/

You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt. 

Get your FREE Business Starter Checklist: https://www.businessmusclepodcast.com/freechecklist

FIXXED: https://www.fixxedstudios.com/

Sweat Fixx: https://www.sweatfixx.com/