The key benefit of listening 

1. Who to message
2. What to say
3. How to follow up

 

Who to message 

 

When 1, 2 3 connection likes and comments on your post you have a choice to make on whether you connect or message them or not. I only reach out to people who fit my ideal client profile.

• Ideal client template

What to say

If a 2nd or 3rd connection, then send a connection request saying:

Hi first name - Thank you for liking/commenting on my post [insert topic]. Would you be open to connecting? Cheers..Paul

 

If they accept, then send:

First name - Thanks for connecting. I look forward to following your content. What is your key focus at the moment? 

 

Once they reply, I use a couple of technics

• Like meeting someone for a virtual coffee
• Ask short open questions relating to their focus. eg. might talk about getting awareness to product X 
• What have you tried which is working well? 
• Adding value. I look at their LI posts and give then short videos on what they could tweak to improve their posts
• Then I ask them if they are open for a call to find out more? If yes then, then I send them a booking link 
• Only one question at a time - always open 
• I keep my best-performing questions in Evernote
• Getting 80% response rate helped by posting content first 
• Like to see some examples, connect with me on LI quoting this podcast 

 

How to follow up

I have VAs who track messages in LI and put leads into Copper my Sales CRM

I find LI a pain to track messages and sales fall through the cracks 

If someone has opened my email (shown in copper) and not replied I will send them a video of something they can get value from relating to LinkedIn. Personalise to them. Much better than saying I am following up. People can join the dots. 

I use Dubb for this and record on my iPhone showing their screen and me talking them through it. I can track on Dubb views as well.

 

If I am getting no love I will send them this script:

I am guessing you are very busy and time is critical, so please reply with a 1,2 or 3:

1. Now is not a good time. I will come back when I am ready
2. I have found a solution and no longer need your help. Like to keep in contact 
3. I am still interested, and please keep following up with me

 

Connect With Paul and Build Live Give

• On LinkedIn
• On Twitter: @BuildLiveGive
• On Facebook
• On Instagram: @BuildLiveGive

 

Thank You for Tuning In!

If you are wanting to build new revenue streams to Fund your lifestyle and work less  – then get a copy of my book at www.buildlivegive.com/book