When someone says networking, you likely think meeting strangers in order to grow your connections. What if the best way to grow your network isn't by introducing yourself to strangers at cocktail parties, handing out business cards, or signing up for the latest online networking tool. Instead, you focus on developing a better understanding of the existing network that’s already around you?

Best-selling author, David Burkus joins me on this episode of Sale Side Selling to share a startling new look at the art and science of networking.

Listen to this episode and discover:

>The biggest misconception when it comes to networking.

>Why the closest people in your network may not provide the most value to you.

>The importance of hidden networks.

>And so much more…