DMOU: Destination Marketing Organization University

169: Leslie Bruce • Leading Tourism for Good


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As is our custom on DMOU, we annually feature the incoming Chair of Destinations International to outline their agenda for the coming year. And Leslie Bruce does just that in this episode…but we go much deeper to explore her work in working with her community through Radical Collaboration on an initiative called Lead Tourism for Good. And, we discuss her work with the 7 indigenous nations in Banff and Lake Louise to empower indigenous entrepreneurs to launch new businesses in the community. Join us.

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DMOU: Destination Marketing Organization UniversityBy dmou

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