Trusted Authority - The Podcast

184. The Trust Playbook — How to Lead Through Disruption & Build Authority in Uncertain Times [Jason Titman]


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Free Masterclass Invitation To mark the 4-year anniversary of Trusted Authority, I'm running a free 60-minute masterclass to help you:

In just one 60-minute live session [offered across 3 time zones], you'll learn how to:

✅ Build trusted visibility in a noisy, AI-saturated world ✅ Uncover the Trust Asset that make you irreplaceable [and attract the right kind of attention] ✅ Reposition yourself as the go-to — not the go-everywhere

Here's how to join:

🛒 Step 1: Buy a print copy of Trusted Authority [already have one? Gift a copy — influence is more valuable when it's shared.] 📝 Step 2: Upload your receipt over at Trusted Authority Live 📅 Step 3: Choose your preferred session time [3 to choose from] — these are small, practical, and not built for the masses 📩 Can't make it? You'll get the replay.

🎁 Bonus: Win a Private Strategy Session with me

One attendee gets a free 1:1 Strategy Session with me [aka, your positioning shortcut]

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Episode Summary

If you're a business leader, founder, or team lead navigating fast-paced change — this episode is your roadmap to building trust, leading through complexity, and becoming the authority your space needs.

In this episode, I sit down with Jason Titman — a seasoned executive who's led through massive transformation across sectors like finance, e-commerce, and now crypto. We unpack the shift from command-and-control leadership to trust-first influence, why visibility [not just capability] is critical, and what it takes to lead authentically when AI and uncertainty are rewriting the rules. Jason shares how SwiftX is navigating trust in a post-crisis crypto industry, what it means to lead without a corner office, and how to empower your team to build thought leadership without losing your talent. Whether you're an executive, entrepreneur, or future-focused leader — this is a playbook for becoming the go-to, even in industries in flux.

In this episode, you'll learn: ✅ Why modern leadership starts with visibility and self-awareness ✅ How to lead without falling into the "visibility vs humility" trap ✅ The trust strategy SwiftX is using to scale authority across a 300-person team ✅ How to future-proof your influence in a world powered by AI ✅ What to do when your personal brand is lagging behind your capability

Connect with / Follow Jason Titman on LinkedIn

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Want to become the Trusted Authority in your field by building and monetising your expertise? Here are a few ways you can get started with my resources:

Free Downloads + Next Steps:

📊Get your personalised Authority Score with the free Scorecard → https://www.impaccct.com/quiz

🎥 Watch the free training on the systems you need to scale trust and influence in 2025 → https://www.impaccct.com/training

📝 Book your complimentary 20min Authority Brand Strategy Session → https://calendly.com/petra_zink/strategy

More Resources:

🎓 Join the Trusted Authority [on demand] Program → https://www.impaccct.com/trusted-authority-signature-program-2025

📚 Read the Trusted Authority book - your step-by-step guide to becoming the go-to expert.

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Trusted Authority - The PodcastBy Petra Zink


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