Free Masterclass Invitation To mark the 4-year anniversary of Trusted Authority, I’m running a free 60-minute masterclass to help you: In just one 60-minute live session [offered across 3 time zones], you’ll learn how to: ✅ Build trusted visibility in a noisy, AI-saturated world ✅ Uncover the Trust Asset that make you irreplaceable [and attract the right kind of attention] ✅ Reposition yourself as the go-to — not the go-everywhere Here’s how to join: 🛒 Step 1: [already have one? Gift a copy — influence is more valuable when it’s shared.] 📝 Step 2: Upload your receipt over at 📅 Step 3: Choose your preferred session time [3 to choose from] — these are small, practical, and not built for the masses 📩 Can’t make it? You’ll get the replay. 🎁 Bonus: Win a Private Strategy Session with me One attendee gets a free 1:1 Strategy Session with me [aka, your positioning shortcut] _______ Episode Summary If you’re a business leader, founder, or team lead navigating fast-paced change — this episode is your roadmap to building trust, leading through complexity, and becoming the authority your space needs. In this episode, I sit down with — a seasoned executive who’s led through massive transformation across sectors like finance, e-commerce, and now crypto. We unpack the shift from command-and-control leadership to trust-first influence, why visibility [not just capability] is critical, and what it takes to lead authentically when AI and uncertainty are rewriting the rules. Jason shares how SwiftX is navigating trust in a post-crisis crypto industry, what it means to lead without a corner office, and how to empower your team to build thought leadership without losing your talent. Whether you’re an executive, entrepreneur, or future-focused leader — this is a playbook for becoming the go-to, even in industries in flux. In this episode, you’ll learn: ✅ Why modern leadership starts with visibility and self-awareness ✅ How to lead without falling into the “visibility vs humility” trap ✅ The trust strategy SwiftX is using to scale authority across a 300-person team ✅ How to future-proof your influence in a world powered by AI ✅ What to do when your personal brand is lagging behind your capability Connect with / Follow on LinkedIn ________ Want to become the Trusted Authority in your field by building and monetising your expertise? Here are a few ways you can get started with my resources: Free Downloads + Next Steps: 📊Get your personalised Authority Score with the free Scorecard → 🎥 Watch the free training on the systems you need to scale trust and influence in 2025 → 📝 Book your complimentary 20min Authority Brand Strategy Session → More Resources: 🎓 Join the Trusted Authority [on demand] Program → 📚 Read the - your step-by-step guide to becoming the go-to expert.