The Equine Business Podcast

#189: Threads of Success: Boost Your Branding with Kathryn Bell


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Jenni Bush and Kathryn Bell discuss the importance of branded clothing for businesses, particularly in the equestrian industry. They cover topics such as the ease of ordering process, considerations for logo design, and the importance of simplicity and recognisability in branding. They also discuss choosing colors for branded clothing and offer tips for getting started with branding and logo design. The conversation concludes with the launch of the Equestrian Business Support Network Team Shop and advice for starting a business, including the importance of networking and finding joy in what you do.


Takeaways


Branded clothing can be a powerful tool for promoting a business and creating a sense of belonging.

When designing a logo for embroidery or printing, it is important to consider resolution, colors, and legibility.

Simplicity and recognizability are key in logo design, and it is important to choose colors that stand out on different garments.

Networking and building relationships are essential for business success.

Having clarity, setting goals, and finding joy in what you do are important for long-term business growth.


Chapters


00:00 Introduction and Background

01:09 Importance of Easy Ordering Process

02:42 Considerations for Logo Design

04:15 Simplicity and Recognizability in Branding

05:11 Choosing Colors for Branded Clothing

08:14 Tips for Getting Branded Clothing

10:57 Choosing Base Colors for Branded Clothing

13:49 Preparing for Ordering Branded Clothing

15:05 Launch of Equestrian Business Support Network Team Shop

16:05 Special Deal for Equestrian Business Support Network Members

17:20 The Importance of Branded Clothing for Business Promotion

18:47 Networking and Building Relationships

20:19 Belonging and Identifying with Branded Clothing

21:20 Advice for Starting a Business

23:17 Importance of Clarity and Setting Goals

25:42 Finding Joy and Flexibility in Business

27:03 Dealing with Challenges and Complaints

28:45 Controlling Emotions and Differentiating Business from Personal

29:24 Importance of Strategy and Vision

30:19 Contact Information and Conclusion



LINKS - Find out more about Team Equestrian Shop Here https://www.teamequestrianshop.co.uk/

Join the Equestrian Business Support Network Here https://www.facebook.com/groups/EquestrianBusinessSupportNetwork

See Jenni Bush for business support and Coaching here https://JenniBush.com

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The Equine Business PodcastBy Jenni Bush - The Equine Business Mentor

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