"Indian football calendar is adjusted according to IPL, this needs to stop", says Indian national team coach Igor Stimac. Unlike most countries, where a football league typically runs for nine months, the Indian Super League finishes in less than six months. Many, including Stimac, believe that the main reason behind the curtailed football season is IPL. Interestingly, Star Network owns the TV broadcasting rights of IPL and ISL, and having two separate windows minimises audience distribution and maximises revenue for the company. However, this is drastically impacting football development in India. International matches are not so frequent in football, and its popularity mainly relies on club competitions. As seen in European countries, the best way to promote football is by having a properly structured domestic season and creating a fan culture. "India is blessed to have a sport as popular as cricket, but football shouldn’t suffer because of it," the Croatian insisted.