2 Dawgs, 1 Pod.

As Vice President of Sales at Zelh Logistics, Chris Fields leverages 15 years of 3PL leadership experience, honed at TQL, to drive tangible growth for clients. With a proven track record of managing a $100 million personal book of business and leading teams to over $1 billion in revenue, Chris understands what drives success in transportation.

His experience building high-performance enterprise sales teams for an $8B+ 3PL directly informs Zelh’s mission: connecting businesses with elite talent to reduce costs, improve responsiveness, and scale operations without the traditional overhead.

Krystina Booker is the founder and sole freight broker at Booker Transport Solutions, a domestic brokerage specializing in FTL/LTL shipments and shipper consulting. After earning her business degree in 2016, she pivoted into logistics and quickly excelled, building a reputation as a trusted expert in high-stakes freight operations.In 2024, she launched her own company and within eight months scaled it to seven figures in revenue, serving clients across manufacturing, industrial, and food & beverage sectors. Her approach is defined by high-touch service, meticulous attention to detail, and a deep commitment to client and carrier success.Now, Krystina is expanding her impact through FreightSales—a new venture where she teaches the sales strategies and broker skills she mastered over nearly a decade in the industry. Through her upcoming course, she provides a practical roadmap to help new brokers build their book of business, earn shippers’ trust, and elevate the reputation of freight brokers everywhere.

Paul Estrada is a logistics and procurement leader with 17+ years of experience helping companies scale smarter through strategy, data, and execution. He has managed transportation portfolios with spends over half a billion dollars annually, led teams across operations, procurement, and analytics, and advised FreightTech startups on pricing, product development, and go-to-market strategy. Today, he shares those lessons — along with insights from fatherhood — on his podcast, Let’s Ride w/ Paul Estrada, where he and his son Adrian explore big questions about careers, money, and living with purpose, all with humor, curiosity, and practical takeaways.

Michael Caney is the Chief Commercial Officer at Highway, where he leads marketing, sales, sales engineering, customer success, and partnerships. He is a visionary leader with 20 years of experience driving growth, drawing on a career that spans building and scaling both freight brokerages (mid-market 3PLs) and supply chain technology companies.

Before joining Highway, Michael was the founder of GrowthNexus and held senior leadership roles across startups and established firms, guiding teams from early operations through sustained market leadership. His background as an operator gives him a grounded, execution-focused approach to strategy, team building, and category creation. He excels in go-to-market planning, sales playbooks, and simplifying complex strategies for execution

Tristan Bordallo is a seasoned entrepreneur and logistics professional with over 20 years of experience in freight and trucking. He began his career in 2004 as an independent sales rep in LTL freight brokerage at Diversified Transportation Services. In 2009, he became an agency owner with Covenant Transport, offering full truckload brokerage services for a decade.

In 2018, Tristan founded two complementary companies: Iamfr8 Inc, an asset-based trucking company, and Fr8topia LLC a freight brokerage. Today, he is a 3x founder active in the business community. He is a member of Entrepreneurs’ Organization (EO) Los Angeles, where he co-chairs Membership, and serves as a strategic advisor for freight and carrier relations at Adventure CPG. Tristan is also a Venture Partner at Blue Impact Supply Ventures, supporting supply chain startups. His career demonstrates a hands-on commitment to innovation in logistics.

We’ll be talking about Matt’s big news… 👀 He’s heading to 90 Day Fiancé! 💍📺 You don’t want to miss the laughs, stories, and behind-the-scenes scoop

Kyle Wilson is a seasoned entrepreneur specializing in logistics optimization and global talent solutions. As founder of both Thrivemodal, a premier virtual staffing agency, and Yellow Diamond Logistics, a supply chain consultancy, he helps businesses achieve operational excellence through strategic staffing and process improvement.With over a decade of experience, Kyle has mastered the art of building high-performing remote teams and streamlining complex supply chains. His approach combines innovative thinking with practical solutions to drive sustainable business growth.Beyond his professional pursuits, Kyle enjoys connecting with industry leaders and exploring new opportunities to push boundaries in logistics and workforce solutions.

We’re sitting down with Tapan Chaudhari, Founder & CEO of Hey Bubba AI – a serial entrepreneur and powerhouse in the transportation tech space. From founding TruckX to launching Bubba AI, Tapan is on a mission to revolutionize the way owner-operators run their business using AI-driven dispatching and back-office automation.

We’re diving into:

- The real challenges facing owner-operators

- How AI is changing the game for small fleets

- The future of tech in trucking

We’re bringing on logistics royalty, Bill Paul and Ryan Paul of Logitalent!

Bill Paul – the Godfather of Logistics Recruiting and Founder of Logitalent, Inc., has been shaping the freight forwarding industry since 1970.

Ryan Paul – President & CEO of Logitalent Brokerage Resources is driving the next-gen wave of recruiting success through sharp industry insight and a powerhouse network.

If you’re in freight, talent, or leadership, this is one episode you don’t want to miss.

We sat down with Paul Lang and PJ Zarskus — the powerhouse duo behind The Logistics War Room and leadership at HMD Transport Inc.