2 Guys and Some Data

By Allen AbbottBusiness

2 Guys and Some Data episodes

January 23, 2017 Fulfilling Your Unspoken Data Contract with Consumers
In this fourth podcast, Allen and Larry discuss the implicit "data contract" between consumers and marketers, and how marketers must deliver on their end if they want to continue using consumer data.
7 min
November 22, 2016 The Great Ad Blocking Wars of 2016
In the 3rd episode of the "2 Guys and Some Data" series, Allen and Larry dive into the state of adblocking today and what it means for businesses and web users.
9 min
October 06, 2016 Website Visitor Browsing Data: To Share or Not to Share?
In the second installment of the "2 Guys and Some Data" podcast, Larry Kavanagh and Allen Abbott discuss your website visitor browsing data. Should you share it with transactional co-ops and browsing companies or not?
12 min
August 30, 2016 Debunking the "Print Is Too Expensive" Myth
In marketing, cost matters. This "2 Guys and Some Data" podcast dives into whether print really is more expensive than digital when it comes to ROI and response rates.
11 min

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Podcast by Allen Abbott