20 Minutes of Influence

20 Minutes of Influence

By 20 Minutes of InfluenceBusiness
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20 Minutes of Influence episodes

  • Neal Schaffer – The Age of Influence

     

    Neal Schaffer is a leading authority on helping businesses through their digital transformation of sales and marketing through consulting, training, and helping companies develop and execute on social media marketing strategy, influencer marketing, and social selling initiatives. President of the social media agency PDCA Social, Neal also teaches digital media to executives at Rutgers University, the Irish Management Institute (Ireland), and the University of Jyvaskyla (Finland). Fluent in Japanese and Mandarin Chinese, Neal is a popular keynote speaker and has been invited to speak about digital media on four continents in more than a dozen countries. He is also the author of 4 books on social media, including Maximize Your Social (Wiley) and the recently published The Age of Influence (HarperCollins Leadership), on educating the market on the why and how every business should leverage the potential of influencer marketing. Neal resides in Irvine, California but also frequently travels to Japan. Check out his Maximize Your Social Influence podcast for weekly inspiration.

    Get Neal’s book, “The Age of Influence” at https://amzn.to/3bDQNXn

     

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    39 min
  • Elliott Robertson – Happiness Coach

     

    Today’s podcast is different for the 20 Minutes of Influence, but timely none the less. As business owners, it is important that we find joy and happiness in our work.
     
    “To say Yes to life is to fall into your heart, to fall into the place within you where you are most fully human, most available to encountering the world with love.”

     
    So says Elliott Robertson, who has created a lyrical, soaring, small and intimate book, Say Yes to Life: 7 Keys to Living Full Out from Within, that guides you to a renewed commitment to love life without conditions. This charming guidebook provides you with a magically illuminated roadmap to living from the most authentic soul-driven part of you. It shows you the keys to building a foundation for building a life of happiness.
     
    Importunes Robertson, a leading love and joy coach: “The time has come for us to dance, to sing, to join Life’s song. The time has come for us to say I am willing to say Yes to who I am.“
     
    Starting with its stunning prologue which clearly illuminates the seeds of Robertson’s personal commitment to Saying Yes to Life, the author recounts the 7 Keys he has identified-keys that will open the gateway to encounter the universal force of divinity in your daily life.
     
    In each chapter, he offers new ways to counter our default conditioning; sweet original storytelling lessons using some of the characters from Antoine de Saint-Exupéry’s classic The Little Prince; exercises and insights to raise us beyond our walled-off hearts, limitations, judgments and self-recriminations-to a place of sheer joy!
     
    Says Robertson: “Never before has humanity lived in an age so ripe for transformation, happiness, harmony and cooperation. Never before has the need for transformation been so apparent…The darkness and impurities within the systems in our world are more visible and palpable today because we have entered an era of greater light.”
     
    “This book is for those who long for the day when corruption will be replaced by the blossoming of goodness. It is written for those who want to see the flourishing of kindness throughout the world, through systems of commerce, governance and medicine…..This book is written for those who trust that a Benevolence is at the helm of humanity’s ship even when the seas are choppy and storms rage. It is written for those who long to accept the presence of Divinity within them….for those that take joy in considering what their experience in the world might be like if they were to become more intimate with the Inner Knower.”
     
    This book is also for those who have tried to raise their level of happiness by using visions boards and visualizations to no avail.
     
     Elliott Robertson, MA in psychology, author, love and joy coach, and workshop leader, begins from the premise that your happiness and joy are already alive within you, He guides you through the journey of releasing false narratives and directing your gaze toward the light, power, and unconditional gratitude within your heart. In short-he shows you the way to “Say Yes to Life!”
     
    Get his book at: https://amzn.to/3cqAoqr or https://www.sayyestolifebook.com/
     
     

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    28 min
  • Season 2 Episode 3: Get Them to Stay!

     
    So far in this series we’ve talked about getting people to find your website and then getting them to click on it. today we talk about what gets them to stay on your website once they get there.
     
    A bounce rate is defined as someone coming to one page on your site, then leaving without ever going to any other pages. While the industry average for bounce rates is around 50% you want to be much better than that. Listen to this episode to learn what you can do to keep people on your site.

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    15 min
  • Mike Capuzzi – The Power of a Shook!

     

    A “Shook” or Small helpful book can be a key factor is building your repuation as an expert. These little books are not intended to become best-sellers, but instead are the ideal business card or leave behind gift.

    In this fun interview with Mike Capuzzi, we dive into the how and why you should become the author of a small helpful book.

    Connect with Mike by visiting: https://mikecapuzzi.com/gift

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    29 min
  • Season 2 Episode 2: Get Clicked On!

     
    Today’s episode discusses how after someone finds you on Google, what makes them click on your site? Learn how to become the only logical choice!

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    14 min
  • Re-Launch! Season 2 Episode 1

     
    This is the official relaunch of the 20 Miniutes of Influence podcast as we begine a brand new year and a brand new decade: 2020!

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    20 min
  • Abigail Manning – Celebrating Your Successes

    I love it when I get to interview my friends, and I am sure that today’s topic will inspire you. In this episode, I have a conversation with Abigail Manning about celebrating your success and how that can inspire others.

    Often we set a goal and work hard until we achieve it. Then without a moment of acknowledgement or celebration we immediately raise the bar for a bigger goal.

    We think celebrating might sound like bragging so we downplay our achievement.

    But does playing small motivate or help anyone else to think BIG?

    Does it send a message to others that it’s not okay to honor their accomplishments and acknowledge their victory over the challenges?

    Often others are looking to you for inspiration, encouragement and hope. Does minimizing your example of commitment, sacrifices, effort and bravery make them and you feel fulfilled, give you true happiness and provide ample fuel for future lofty goals?

    When you celebrate your success,

    you inspire others to keep working so they can soon celebrate theirs.

    It’s another way to create Unity & Optimism

    as sharing in each others success says:

    You are not alone – I support you

    You can do this – I believe in you
    You will make it – I want to celebrate you

    Abigail combines her double major in Communications (Cognitive, Social and Behavioral Studies) from Indiana University with six years of extensive abuse research, investigation of over 20 therapy modalities, certification in REAL Essentials Advanced, training in both ACEs (Adverse Childhood Experiences) and Trauma Informed Approach.

    Having experienced abuse, she authentically delivers researched-based and unique content to inspire and empower others with curriculum that is easy to understand and implement.

    She role-models how to build TRUST in self and with others through: Truth. Respect. Unity. Safety. Transparency.

    Connect with her by visit: https://abigailgmanning.com/

    and Create Awareness – Change Lives: https://ca-cl.com/

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    29 min
  • Phil Mershon – Unforgettable

    When I heard Phil Mershon speak at Social Media Day Denver, I knew I had to meet him and have him on my show. Phil is is Director of Events for Social Media Examiner. He was “unforgettable,” which was the topic of his presentation and upcoming book.

    Phil discusses how you can be unforgettable in your business in this thought-provoking interview. He asks the question “What If?” and applies this to your business. You are going to love the example of Led Zepplin singing Dr. Suess by Mike Rayburn, which you can hear at: https://www.youtube.com/watch?v=yY5D8uRDV54.

    https://www.youtube.com/watch?v=aQlcacWjAX0.

    Connect with Phil at:

    linkedin.com/in/philmershon

    or his website:

    PhilMershon.com

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    35 min
  • John Faisdandier – How to turn difficult customers into business success

    John Faisandier has an interesting background: Volunteer teaching in Tonga, Catholic priesthood, and psychodrama training. This has led himto become a compassionate emotional intelligence expert.

    He has worked in a drug and alcohol treatment hospital and over 20 years as an entrepreneur and corporate trainer giving him a unique perspective on managing emotions in business and personal life.

    John has taught thousands of people in many parts of the world and he willingly shares these secrets with you on today’s podcast, including specific techniques for managing emotions.

    Since writing the book I have developed an interactive online program and offer online coaching for those who really want to live well.

    Grab John’s book at: https://amzn.to/31AWXC3

    Free Ebook (How to Make an Effective Apology): tuf.co.nz/greg

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    30 min
  • Kim Garst – Creating Community with Facebook Groups

    On occasion you get to meet the people who you look up to and that you consider a mentor. And if you are lucky, that person becomes a friend as well. My guest today is none other than Kim Garst, an icon in the social media industry.

    I met Kim a couple of years ago at an event called Social Media Day Denver. We had a chance to reconnect at that event this year. Most of the people listening to this podcast are probably already familiar with Kim, but here is a short background.

    Kim Garst is a small town southern gal who discovered a big world. She is an international best selling author, international keynote speaker, one of the world’s most retweeted people among digital marketers and a highly sought after marketing strategist.

    Kim is also internationally recognized as a thought leader in the social media space. Forbes named her as one of the Top 10 Social Media Power Influencers. She has provided social and digital marketing advice to some of the world’s top brands like Microsoft, IBM, and Mastercard as well and hundreds of influential business leaders on digital and social media business strategies.

    What she enjoys most is helping ordinary people discover their unique “possibles” so that they can build extra-ordinary businesses that helps them live the life of their dreams.

    In today’s episode we talk specifically about using Facebook Groups to create community. this is an ideal way to connect with your customers. You won’t want to miss the great advice Kim shares with us.

    Grab Kim’s book at: https://amzn.to/2qmTJW4

    Links mentioned during the show:

    • KimGarst.com/blog
    • KimGarst.com/smdd2019

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      34 min

    About 20 Minutes of Influence

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    Leaving a trail of people who discovered they were capable of more than they thought.