In this Masterclass Interview, we sit down with Bobby Joyce from Smales to discuss the real impact of shrinking fish quotas, rising prices, and supply chain pressures on the fish & chip industry.

Fish & chip shop owners are feeling the pressure—fish prices are rising, supply chains are tightening, and businesses are struggling to stay profitable. In this episode, Bobby Joyce, a leading expert from Smales, breaks down what’s happening in the industry right now, why it’s happening, and—most importantly—what you can do about it.

We tackle key questions, including:

✅ Why has the cod quota dropped to its lowest in 34 years?

✅ How are shops adapting to skyrocketing costs?

✅ Should you switch from cod to haddock—or something else entirely?

✅ What pricing strategies can help protect your margins?

 

Join the Ceres Whatsapp Group -> https://bit.ly/CERESWA

Download your FREE copy of the Fish & Tips E-Book and boost your business today. 

Join the discussion on the Ceres Podcast Facebook Group

Episode Sponsor -> Ceres Fishcake Mix

Check out the Ceres Calculators now!

📮Join the Ceres email list to keep updated and get monthly offers.

📧 To send your feedback or suggest a guest, email The Ceres Podcast at [email protected]