The Range

2026 ATA Show Preview


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In this episode, hosts Ricky Brule and Jake Hollywood Iverson discuss the latest innovations showcased at ATA 2026, focusing on Vapor Trail's new product, the Float, which enhances limb driven rests. 

They share insights from dealers, address criticisms, and emphasize the importance of simplicity in archery gear. The conversation includes an interview with Jason Pringle, who provides valuable perspectives on the industry's evolution and the growing trend of saddle hunting. The conversation then moves to Ricky and Rory who highlight the significance of networking at the ATA show and the excitement surrounding new collaborations and giveaways.

  • The Float is a new product that enhances limb driven rests.
  • Dealer reactions to the Float have been overwhelmingly positive.
  • Simplicity in design is crucial for archery gear.
  • The archery industry is evolving with new technologies and products.
  • Saddle hunting is becoming increasingly popular among archers.
  • The ATA show is a key event for networking and showcasing new products.
  • Feedback from dealers is essential for product development.
  • The importance of maintaining relationships with dealers is emphasized.
  • New collaborations can lead to innovative products.
  • Giveaways at the show help engage the community.

The Range Podcast is available on all major platforms, including Apple Podcasts and Spotify. Video versions are also available on the Vapor Trail YouTube Channel and Wild TV. 

Enter Promo Code trp15 during checkout at www.vaportrailarchery.com to receive 15% off VTX Bowstrings and Branded Apparel.

The Range Podcast is brought to you by Vapor Trail Archery and Stokerized Stabilizers. We are proud to be a part of the @sportsmens_empire network.


Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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The RangeBy Sportsmen's Empire

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