The Bootstrapped Founder

203: The Art of Naming Your Business


Listen Later

What are the factors involved in choosing a solid business name? From securing an available domain to choosing a unique name for SEO reasons, I delve into the linguistic and cultural considerations of choosing a business name, including avoiding potentially offensive or negative connotations in various markets.

I also emphasize the importance of trademarking the business name and domain to protect from infringement and legal disputes. Future-proofing a business name involves securing social media handles and reevaluating and possibly undertaking a rebranding process if the business's direction changes significantly or the target audience's preferences shift over time.

This podcast episode offers practical insights and tips on choosing a fitting business name that represents your brand's identity and promise.

 https://namemesh.pro/ : Generates domain name suggestions based on your keywords.

 https://www.shopify.com/tools/business-name-generator Offers a variety of business name ideas based on your input.

 Lean Domain Search: Matches your keyword with thousands of potential domain names.  Namium is great, too.

My new podcast project: Arvid & Tyler Catch Up / https://catchup.fm

The blog post: https://thebootstrappedfounder.com/the-art-of-naming-your-business/ 

The podcast episode: https://share.transistor.fm/s/9c485402

The video: https://youtu.be/HDGSrHBrLtk

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find your Following: https://findyourfollowing.com


Find me on Twitter: https://twitter.com/arvidkahl/


This episode is sponsored by Localazy! use the coupon ARVID for 25% off.

...more
View all episodesView all episodes
Download on the App Store

The Bootstrapped FounderBy Arvid Kahl

  • 5
  • 5
  • 5
  • 5
  • 5

5

32 ratings


More shows like The Bootstrapped Founder

View all
This Week in Startups by Jason Calacanis

This Week in Startups

1,270 Listeners

Startups For the Rest of Us by Rob Walling

Startups For the Rest of Us

693 Listeners

Niche Pursuits Podcast: Find Your Next "Niche" Business Idea! by Spencer Haws: NichePursuits.com

Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!

191 Listeners

a16z Podcast by Andreessen Horowitz

a16z Podcast

1,027 Listeners

The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship by Omer Khan

The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship

182 Listeners

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch by Harry Stebbings

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

514 Listeners

Built to Sell Radio by John Warrillow

Built to Sell Radio

210 Listeners

The Official SaaStr Podcast: SaaS | Founders | Investors by SaaStr

The Official SaaStr Podcast: SaaS | Founders | Investors

173 Listeners

Noah Kagan Presents by Noah Kagan

Noah Kagan Presents

907 Listeners

Y Combinator Startup Podcast by Y Combinator

Y Combinator Startup Podcast

213 Listeners

REWORK by 37signals

REWORK

211 Listeners

My First Million by Hubspot Media

My First Million

2,615 Listeners

The Startup Ideas Podcast by Greg Isenberg

The Startup Ideas Podcast

187 Listeners

Latent Space: The AI Engineer Podcast by swyx + Alessio

Latent Space: The AI Engineer Podcast

77 Listeners

Moneywise by Hampton

Moneywise

642 Listeners