We’re joined by a repeat guest, Marcus Sheridan. Marcus is a guru when it comes to marketing and sales communication.  In this episode, we focus specifically on video communication in the world of sales. Video content is a powerful tool that is often overlooked or even avoided. Marcus shares how video can help shorten sales cycles and accelerate the client’s decision-making process.

You’re going to learn a ton with Marcus Sheridan!

Listen and Discover

> The biggest misconception people have when it comes to video communication in the world of sales.

> How to have a culture of video with sales and marketing.

> Is video a marketing or sales tool?

> Why video can help build trust.

> Two keys that can help you shorten sales cycles.

> How video can help accelerate the client’s decision-making process.

> And much more...

Discover more about the Same Side Selling podcast at https://www.ianaltman.com/same-side-selling-podcast/