Welcome to episode 215 of Sports Management Podcast.

Today's guest is Jordy Leiser - the CEO of Jump, a platform which is redefining the fan experience, from AI-driven personalization to direct-to-consumer fan engagement.

We spoke about:

• Why teams need to own their fan relationships
• How AI personalizes the sports experience
• The story behind Jump's $25M raise
• Working with Alexis Ohanian, Alex Rodriguez & Mark Lore
• The future of global fan engagement

And much more!

Time stamps:

00:01 Intro 00:30 Jump - connects the full fan experience 01:23 Partnering with North Carolina Courage and Minnesota Timberwolves 03:18 The meaning of "vertical platform" in sports tech 05:36 How Jump replaces legacy ticketing systems 07:51 Using AI to personalize fan experiences 10:58 Why direct-to-consumer fan relationships matter 15:01 Raising $25M led by Alexis Ohanian 18:23 Global expansion opportunities 20:32 Remote-first company culture & trust 23:19 Jordy's path from finance to sports entrepreneurship 33:47 Resilience through setbacks 39:15 Advice for young professionals in sports 40:35 Outro

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