The Dietitian Success Podcast | Business & Marketing for Dietitians

224: Social Media, SEO, ChatGPT & Referrals: Where Dietitians Should Focus Their Marketing Energy & Strategy That's Working


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What does marketing for dietitians look like in 2025 (and beyond) and where should you be focusing your energy for the future?

In this episode of the Dietitian Success Podcast, I sit down with Ana Reisdorf, RD and founder of the RD's Who Thrive Facebook group, to break down the real trends we’re seeing across the industry. From social media growth (yes, it’s still possible - we've DOUBLED our Instagram followers in the past few months and I want to tell you exactly how) to SEO shifts, AI, and old-school referrals, we cover it all.

Inside, you’ll learn:

  • The strategies that are actually working for dietitians right now
  • How to apply “if you know, you know” content to your marketing
  • How to talk about benefits vs. features in your marketing
  • Why word of mouth will never go out of style
  • The role of websites, SEO/AEO, email, and podcasts in the 2026 marketing landscape

If you’ve ever felt stuck, frustrated, or like you’re “doing marketing wrong,” this episode is your permission slip to rethink what’s possible.

Links:

  • Fill in our DSC Entrepreneurship Membership - Re-Launch Survey
  • Join our FREE dietitian community
  • Become a Practitioner Member
  • Follow @dietitiansuccesscenter on Instagram
...more
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The Dietitian Success Podcast | Business & Marketing for DietitiansBy Krista Kolodziejzyk

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