Every equine business owner has a turning point — this was mine.

In this honest episode, I’m sharing how undercharging almost broke my business (and my confidence), what finally made me change, and how raising my prices transformed everything — my time, my clients, and my income.

If you’ve ever thought, “I’ll raise my prices when I’m more established,” or “People won’t pay that,” this one’s for you.

🎧 What you’ll learn:

• The emotional and financial cost of undercharging
  

• How I realised I was earning less than minimum wage
  

• What happened when I finally raised my prices
  

• Why price isn’t just a number — it’s a boundary
  

• Small steps you can take this week to align your prices with your value
  

💡 Links & Resources Mentioned: 🌐 Join the Equestrian Business Support Network (EBSN): equinebusinessmentor.com/ebsn 📞 Book Your Free Fitting Call: app.jennibush.com/widget/bookings/fittingcall 💻 Masterclass Replay: Raise Your Prices Without the Panic 🌐 Visit My Website: jennibush.com 📲 Follow Me on Instagram: @theequinebusinessmentor