This Week in Hearing

229 - Inside Sony's CRE-C20 Hearing Aids: A Detailed Overview with Annie Duchen


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Sony has introduced the CRE-C20, the latest addition to its line of over-the-counter (OTC) hearing aids. Building on the success of the CRE-C10, the new CRE-C20 retains the sleek, completely-in-canal (CIC) design while offering significant enhancements like a built-in rechargeable battery that delivers up to 28 hours of continuous use.

The CRE-C20 is designed for individuals with mild to moderate hearing loss who want a discreet solution. The updated Sony Hearing Control app personalizes settings for each user and offers six smart hearing profiles based on thousands of real-life audiograms. This app allows users to easily adjust sound quality and volume, ensuring the hearing aids are tailored to their specific needs. The CRE-C20 also includes Ear-to-Ear Wireless Link technology for improved noise reduction and directionality, along with an Auto Sound Analyzer that prioritizes speech clarity in noisy environments.
The CRE-C20, available from August 27th for $999.99 per pair, is positioned within the premium OTC hearing aid market. Sony offers multiple customer support options, including call, chat, text, and 1:1 appointments, available both pre- and post-purchase to assist users in managing their hearing health.
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