At EUHA 2025, Phonak presented the latest advancements to its Infinio platform, including the Virto R Infinio custom rechargeable hearing aid and the new Infinio Sphere Ultra upgrade. In a discussion at the Phonak booth, Gareth Griffiths, Director of Campaign Management, outlined how these updates build on the company’s ongoing commitment to improving real-world hearing experiences. The newest version of AutoSense OS—version 7.0—was trained on 18 times more environmental data than before, allowing for more accurate sound classification and smoother transitions between listening environments. Griffiths explained that the upgrades deliver improved speech understanding in noise and a more natural listening experience for users in complex soundscapes.

Another key focus of the update is ease of use and reliability. Phonak introduced its new EasyGuard ear tip, designed to simplify wax management and provide greater durability, particularly for users with dexterity challenges. Enhancements in battery performance have extended listening time in Sphere mode, while Bluetooth connectivity has been refined for faster pairing and more efficient streaming across devices.

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At EUHA 2025, Oticon introduced its newest in-the-ear hearing aid, Oticon Zeal, bringing the company’s second-generation AI sound processing and BrainHearing™ technology to a smaller, ready-to-fit form factor. In a discussion at the conference, Anja Nagel L’Harraki, Senior Vice President of Global Marketing at Demant, and Ole Asboe Jørgensen, President, Hearing Instrument Group, described Zeal as offering the same audiological performance as Oticon Intent, but in a more compact design.

The Zeal features always-on AI-based sound processing, binaural beamforming, and a refined feedback management system that maintains clarity and comfort even with a single-microphone setup. Asboe noted that by positioning the microphone deeper in the ear canal, the design takes advantage of natural pinna cues while minimizing internal reverberation, allowing performance comparable to dual-microphone models. The device can accommodate fittings for mild to moderate hearing loss, offering both same-day fittings with domes or custom earmolds for a more personalized fit.

Connectivity was a key focus of the launch. Zeal supports Google Fast Pair for Android devices, enabling quick pairing directly through native phone controls, and is fully compatible with Auracast™ broadcast audio through the Oticon Companion app. According to the team, users with existing Oticon Intent devices can enable Auracast access through a firmware update.

In addition to its compact size, Zeal includes rechargeable power, delivering up to 20 hours of use with four hours of streaming. Initial rollout began in Denmark, the U.K., and Switzerland, with U.S. availability expected in early 2026.

• **Oticon Zeal press release: https://hearinghealthmatters.org/hearing-technologies/2025/oticon-zeal-hearing-aids-rechargeable-ai/

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Earlier this month, Starkey released its Omega AI hearing aid platform, and at EUHA 2025, Chief Technology Officer Achin Bhowmik discussed how the company’s latest generation builds on prior AI-driven models with new neural-network architecture designed to improve both hearing performance and health monitoring.Omega AI introduces what Starkey describes as the industry’s first use of three deep neural networks running in parallel. Each network performs a distinct function: one enhances speech understanding in noise, another predicts and proactively adjusts directionality, and a third monitors the acoustic environment to improve spatial awareness. According to Bhowmik, this approach—modeled on how multiple regions of the auditory cortex process sound—has resulted in measurable gains, including a reported 28 percent improvement in speech recognition accuracy and 8 decibel greater audibility for off-axis sounds compared with the previous Edge AI platform.Beyond hearing performance, Omega AI expands Starkey’s health-and-wellness capabilities. The devices now guide users through AI-based balance exercises, leveraging built-in motion sensors that assess gait and stability using protocols developed with academic partners. The system can also track physiological data such as respiration rate, providing users and clinicians with additional health insights that can support fall prevention and overall well-being.Bhowmik also outlined new generative-AI tools integrated across Starkey’s ecosystem. The TeleHear AI feature enables wearers to describe listening difficulties in natural language, prompting the device to suggest and apply fitting adjustments that can later be reviewed by the professional. Be sure to subscribe to our channel for the latest episodes each week and follow This Week in Hearing on LinkedIn, Instagram and X.

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Andrew Bellavia joined Phonak ambassadors — Olympian Aaron Small and pro skier Robin Gillon — on stage to share honest conversations about hearing loss, stigma, and the role technology plays in staying connected — on and off the field. Both athletes spoke candidly about the challenges they’ve faced, how hearing aids have supported their performance and confidence, and the importance of visibility and advocacy in breaking down outdated perceptions of hearing loss.Their conversation underscored how access to hearing technology can empower individuals in every aspect of life — from communication and safety to identity and self-belief. The discussion took place during Phonak’s EUHA 2025 announcement of its new Audéo Infinio Ultra hearing aid, highlighting the connection between innovation, advocacy, and lived experience within the hearing community.Be sure to subscribe to our channel for the latest episodes each week and follow This Week in Hearing on LinkedIn, Instagram and X.

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Early detection of hearing loss shouldn’t stop at birth. In this episode, Dr. Bob Traynor speaks with Dr. James W. Hall III, an internationally recognized audiologist, educator, and author with more than 40 years of experience in clinical and academic audiology. Together, they discuss a new evidence-based approach to preschool and early school-age hearing screening that goes beyond traditional pure tone testing.Dr. Hall explains why combining Distortion Product Otoacoustic Emissions (DPOAEs) with tympanometry provides a faster, more objective, and more accurate way to identify hearing loss before it impacts speech, language, and learning. Drawing from large-scale studies and decades of expertise, he outlines how clinicians, pediatricians, and schools can apply this updated method to close the gap between newborn screening and school-age identification — ensuring no child with hearing loss is overlooked.Be sure to subscribe to our channel for the latest episodes each week and follow This Week in Hearing on LinkedIn, Instagram and X.

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With the Atom X, Audien introduces a new touchscreen-based hearing aid designed for simplicity and accessibility. Andy Bellavia speaks with Audien Hearing CEO Ishan Patel about the device’s key features and the company’s broader mission to make hearing care more approachable for people around the world.In this conversation, Patel explains how user feedback from over a million customers shaped the design of the Atom X, which replaces traditional buttons and smartphone apps with an intuitive touchscreen charging case. Andy shares his impressions after testing the device, discussing how its straightforward controls, sound performance, and streaming functions align with Audien’s goal of removing barriers to hearing aid adoption.Together, they explore how innovations like the Atom X represent a shift toward simpler, more affordable solutions in the growing over-the-counter hearing aid market—and what that could mean for expanding access to hearing care globally.Be sure to subscribe to our channel for the latest episodes each week and follow This Week in Hearing on LinkedIn, Instagram and X.

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Audiologists took to Capitol Hill on Thursday, September 25, 2025, to advocate for better patient access to hearing and balance care as part of ADA Lobby Day in Washington, D.C.Held during the Academy of Doctors of Audiology’s AuDacity conference, the event brought hundreds of audiologists, students, and supporters together to meet with legislators and promote the Medicare Audiology Access Improvement Act (MAAIA). The bill seeks to modernize Medicare by recognizing audiologists as practitioners, removing the outdated physician referral requirement, and allowing them to practice to the full extent of their training.In this episode, host Andrew Bellavia speaks with participants and policy advocates to explore why this legislation matters, how it impacts patient care, and how advocacy—both in Washington and back home—can help move the profession forward.👉 Learn more and get involved: ADA provides advocacy resources, including information on MAAIA and how to contact your legislators, at https://www.audiologist.org/resources/advocate/advocacy-resources.Be sure to subscribe to our channel for the latest episodes each week and follow This Week in Hearing on LinkedIn, Instagram and X.

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How do you help people truly understand what modern hearing aids sound like?In this episode, Bob Traynor speaks with Rob Koch, Founder and CEO of AHead Simulations, to introduce ALEX (Audio Listening EXperience) — the company’s newest innovation designed to make hearing aid technology more tangible and relatable for patients, families, and the public.Building on the success of CARL, AHead’s training mannequin used worldwide to teach hearing aid fittings and verification, ALEX brings that same simulation technology into clinics and communities. The device allows users to experience what hearing aids can do in real time, helping clinicians demonstrate advanced features and reduce stigma around hearing loss and amplification.Koch explains how ALEX is helping bridge the gap between innovation and understanding — creating new ways for professionals to educate, engage, and inspire confidence in hearing solutions.Be sure to subscribe to our channel for the latest episodes each week and follow This Week in Hearing on LinkedIn, Instagram and X.

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Professional soccer players Rylee Foster and Trip Neil share their inspiring journeys of living—and thriving—with hearing loss, both on and off the field. Foster, a Phonak Ambassador and the first athlete with hearing loss to sign with a Division I professional women’s soccer team, uses her platform to raise awareness and advocate for hearing health. Neil, founder and COO of Dallas Trinity FC, brings his perspective as both a player and sports executive, emphasizing how communication, inclusion, and leadership help create more supportive environments for athletes with hearing challenges.Hosted by Shari Eberts, this discussion explores how hearing loss impacts communication, teamwork, and focus in competitive sports, along with the mental and physical strain of hearing fatigue. Both Foster and Neil reflect on the lessons they’ve learned through their experiences—how hearing loss has strengthened their resilience, sharpened their awareness, and deepened their commitment to advocacy and accessibility in athletics.Be sure to subscribe to our channel for the latest episodes each week and follow This Week in Hearing on LinkedIn, Instagram and X.

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Live from the Academy of Doctors of Audiology conference, Andrew Bellavia catches up with John Luna of Nuance Audio, winner of the 2025 Hearing Technology Innovator Awards 'Innovator of the Year' title. Luna discusses how the recognition is driving new interest in their hearing glasses and shares how the technology is expanding into both audiology and vision care channels.