School marketing and communications with Charlie Maughan, Rita Kilroy and Steph Wicks

In this episode, Charlie and Rita are joined by imageseven Marketing Manager — Steph Wicks — to discuss the announcement that Google is removing reviews from school associated Business Profiles. The team talks about how these changes can affect schools and their position in the market. In our Deep Dive, the team breaks down the essential strategies every new school marketer needs to know when stepping into the education industry. Finally, Charlie, Rita and Steph tackle QR codes and where they are appropriate in the context of the education industry and how poor execution can disrupt the entire customer journey.

Episode links:

• Google to Drop Reviews On School Business Profiles
• Deciphering the dilemma: The surprising impact of QR code menus on diminishing customer loyalty

Got more questions for Charlie and the team? You can ask them via the following:

• Email: [email protected]
• Survey: imageseven.typeform.com

Here at imageseven, we are always on the lookout for great people to join the team and we have a few opportunities open. To view our available positions or enquire further, head to https://www.imageseven.com.au/work-with-us/