“Anything you’re doing is just for now.” ~ Margie Beiswanger

I love scientist-turned-entrepreneur Margie Beiswanger’s approach to doing business: Anything you’re doing is just for now. Brilliant! We don’t have to create the perfect business that will stand the test of time because it’s very likely we’re going to grow personally and professionally and our business will grow with us. Margie’s “thing” is creating signature products for online entrepreneurs and what’s interesting is the way she does it: backwards. She starts with your signature program and then creates an entire business plan around it.

Here’s what else we talk about: 

* If you’re trading dollars for hours your perceived value is diminished;

* Creating a signature product will help you establish the foundational steps entrepreneurs tend to ignore; 

* Why spending “big money” up front, especially on a website, is a waste; 

* Why it’s so important, even if you’re a brand new business, to “get something out there” and make it “real”; 

Show notes and resources: 

* About Margie Beiswanger

* Transform Your Brilliance

* Margie’s free resources

* Margie’s signature program

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I really do… especially if you’ve got something to say about today’s show or perhaps you have a question you’d like answered in a future episode: bring it–I’m all ears.

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“Anything you’re doing is just for now.” ~ Margie Beiswanger

I love scientist-turned-entrepreneur Margie Beiswanger’s approach to doing business: Anything you’re doing is just for now. Brilliant! We don’t have to create the perfect business that will stand the test of time because it’s very likely we’re going to grow personally and professionally and our business will grow with us. Margie’s “thing” is creating signature products for online entrepreneurs and what’s interesting is the way she does it: backwards. She starts with your signature program and then creates an entire business plan around it.

Here’s what else we talk about: 

* If you’re trading dollars for hours your perceived value is diminished;

* Creating a signature product will help you establish the foundational steps entrepreneurs tend to ignore; 

* Why spending “big money” up front, especially on a website, is a waste; 

* Why it’s so important, even if you’re a brand new business, to “get something out there” and make it “real”; 

Show notes and resources: 

* About Margie Beiswanger

* Transform Your Brilliance

* Margie’s free resources

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