Everyday MBA

234: How to Ride the Killer CPG Growth Curve


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James Richardson discusses his book "Ramping Your Brand" (a #1 new release on Amazon) and ways to ride the current growth curve in consumer packaged goods. James is a Cultural Anthropologist, strategy consultant, and an expert in CPG market. What factors should you consider in order to cash in on the packaged goods startup explosion? Don't miss this interview. And stay tuned for three action items you can use today.

Host, Kevin Craine

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Everyday MBABy Kevin Craine

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