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In this episode:

Do you ever feel like you're only scratching the surface when it comes to reaching high-value prospects and understanding their behavior in the vast ocean of digital marketing? If so, you'll want to dive into our latest podcast episode, where we explore Darrell's powerful Iceberg Strategy for behavior-based marketing, specifically for high-ticket sales with longer sales cycles!

In this eye-opening episode, we'll take you on a deep dive into the submerged part of the iceberg, where your potential prospects are lurking. You'll learn how to engage with them early on to build strong relationships and establish credibility, even before they're ready to make a purchase.

We'll also reveal:

- The importance of triggering events in behavior-based marketing 🚀

- The systems you need to stay top-of-mind throughout your audience's decision-making process 🧠

- How to navigate the vast ocean of digital marketing and find success in reaching your ideal customers 🌊

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No tactics. No trends. Just clear thinking on what actually works from three decades of working with $1M+ businesses that have outgrown tactics but need strategic clarity.