For generations, we’ve been taught there are two ways to succeed—either from talent or practice. But on today’s episode Dr. Ron Friedman describes a powerful third path—one that has quietly launched icons in a wide range of fields, from artists, writers, and chefs to athletes, inventors, and entrepreneurs: called reverse engineering. 

This interview shows you how to 

• Learn to spot hidden patterns inside works you love
• Discover how to turn those insights into a blueprint
• Apply proven formulas to your field and succeed faster

Ron is the founder of ignite80, a learning and development company that translates research in neuroscience, human physiology, and behavioral economics into practical strategies that help working professionals become healthier, happier and more productive. 

His first book, The Best Place to Work, was selected as an Inc. magazine Best Business Book of the Year. He has a new book Decoding Greatness which is an excellent read and out now!

Episode Notes 

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