Innovation Storytellers

253: How Buffalo Construction and O3XO Are Building Better with AI


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What does real AI implementation actually look like when the hype fades, and the hard work begins?

In this episode of Innovation Storytellers, I sit down with Brett Norton, President of Buffalo Construction, and Mike Gadsby, Co-Founder and Chief Innovation Officer at O3XO, for a candid conversation about what it takes to move AI from curiosity to business impact. This is not a discussion about vague transformation promises or shiny tools looking for a problem. It is a practical story about how one construction company partnered with an AI-focused innovation team to rethink workflows, identify friction points, and build a smarter path forward.

Mike shares how O3XO approaches AI through a human-centered lens, starting with business goals, operational pain points, and the people closest to the work. Brett brings that thinking into the real world of construction, where teams are busy, systems are fragmented, and change only sticks when it clearly makes people better at what they already do. Together, they unpack how workshops, use case prioritization, and an internal AI council helped Buffalo move beyond surface-level experimentation and start applying AI in ways that improved estimating, accelerated learning, and opened new capacity across the business.

What makes this conversation stand out is its honesty. Brett and Mike talk openly about skepticism, messy data, cultural resistance, and the challenge of making time for innovation when everyone is already stretched. But they also show what happens when leaders focus on small wins, practical outcomes, and involving the right people early. The result was not just faster processes, but stronger engagement, better knowledge sharing, and a clearer story for clients about how technology can strengthen execution.

We also step back and look at the bigger picture, from the democratization of knowledge to the future of work, leadership, and community in an AI-powered world. If you are tired of hearing abstract claims about AI and want to hear how real companies are actually making it work, this episode will give you a much more useful place to start.

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Innovation StorytellersBy Susan Lindner

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