Boss Responses

#28: How to Find Good Clients with Alan Heymann


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In this episode of the Boss Responses podcast, host Treasa Edmond and guest co-host Alan Heymann discuss how to find quality clients as a freelancer or business owner. They discuss the importance of not undercharging, the need to consider your  experience and skill set, the power of building and leveraging professional relationships and networks for referrals, the concept of charging what you're worth to attract better clients, and how collaboration rather than competition can be beneficial in professional communities. The episode emphasizes the need to be comfortable with asking for more money and shifting the scarcity mindset to make room for high-valued projects.

About the Hosts

Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences.
Connect with Treasa on LinkedIn
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Alan Heymann, JD, PCC has a knack for coaching fellow introverts, helping them find their superpowers in an extroverted world. Alan also specializes in coaching through transitions. He is the author of the book Don’t Just Have the Soup: 52 Analogies for
 Leadership, Coaching and Life
. An expert communicator and engaging
speaker, he spent more than two decades in public, government, and nonprofit communications—leading teams from 2 to more than 100 people. Inspired by a career transformation he brought about with the support of an executive coach, Alan decided to become a coach himself. He founded Peaceful Direction in April 2019.
Buy your copy of Don’t Just Have the Soup: 52 Analogies for
 Leadership, Coaching and Life

Connect  with Alan on LinkedIn


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Boss ResponsesBy Treasa Edmond

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