Ashley Crouch knows how to build buzz for women entrepreneurs and experts by crafting compelling storylines that capture the imagination of national editors. Founder of Appleseed Communications, Ashley shares why it is never too soon to go for placement in the top titles:  It creates instant credibility and a proliferation of “as seen on” logos that make everything else easier from there, whether landing clients, raising your prices, or getting that Facebook ad campaign to convert.  We also talk about her passion lifting women in the developing world as the first 1-for-1 agency.