Banking on Digital Growth

289) Unlocking Human Potential: Fintech Growth Opportunities in Niche Markets


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Too many financial institutions try to be everything for everyone, but several financial services and fintechs are finding success in giving their niche customer base a human-centered digital experience.

In doing so, leaders like Tim Hamilton">Tim Hamilton, CEO at Praxent">Praxent, are carving communities out of the big banking ocean.

Tim joins us for this episode of our Exponential Insights series to give his valuable perspective on vertical growth opportunities in niche financial services and fintechs.

Join us as we discuss:


- Connecting people with a human-centered tech stack (7:07)

- Vertical growth opportunities for financial services in 2023 (19:25)

- Praxent’s pivot to a niche community commitment (30:13)

Check out these resources we mentioned during the podcast:


- Blue Ocean Strategy">Blue Ocean Strategy

- Tim Hamilton">Tim Hamilton

- Praxent">Praxent

You can find this interview and many more by subscribing to Banking on Digital Growth on Apple Podcasts">Apple Podcasts, on Spotify">Spotify, or here">here.

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Banking on Digital GrowthBy James Robert Lay

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