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Everybody loves a sale. But that doesn't mean it's right for your business. As we head into the seasons where retailers start dropping prices it's tempting to use similar tactics in your small business

BUT is it the right thing to do for your business?

Great question! 

As my mother used to say, "Just because everyone else does it doesn't mean you have to."

We're exposed to this tactic all the time as consumers but it's a flawed strategy for most small businesses. In fact, most businesses spend more time, energy and creativity trying to lower their prices then they do putting efforts into maintaining or raising prices. Competing on price alone, is very risky especially for small businesses.

In this episode we'll take a look at three reasons why it might not be right for your business.

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Reach Out, Connect, or Book a Call with Janene

Get started improving your business. Sometimes it’s difficult to know where to begin. I suggest you Download the self-assessment Pricing Scorecard (https://thepricinglady.com/pricing-self-assessment-scorecard/). Get a view of what’s working and what’s not working when it comes to pricing in your business. Figure out where to start making improvements.

Get in touch with Janene. If you’ve got a question that needs answering, a challenge you’re facing or you have suggestions for future topics or guests, let me know. Contact Janene (https://thepricinglady.com/book-a-call/)

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