This week Jacob talks to Will Johnston of JB Customs Fishing. Will is the creator of the Sly Dog topwater bait and joins Jacob to talk all things custom baits. This is a great conversation that you won't want to miss.

Subjects include:

Why anglers buy and use custom baits for bass fishing

Bigger Baits = Bigger Bass

Big topwater

Why California is a hotspot for big custom lures and big bass

Bait development

And much more!

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