Erin and JH chat with Michele Ronsen, founder of Curiosity Tank and General Assembly instructor. Michele talks to a lot of different people about user research, and she's found there are some situations where user research is (😱) not the best move forward. In fact, there are 7. Michele walked us through each one, and what teams should do instead. 

About our guest

Michele Ronsen is a UX and design researcher, founder of Curiosity Tank (formerly Ronsen Consulting) and an instructor at General Assembly. She loves digging deep into research, being people’s research buddy, and introducing teams to the power of research.