Geezers of Gear

#323 - Sharon Lee - Respect and Kindness in the Touring Industry - LEADING LADIES PODCAST


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Sharon Lee is the founder and President of High Road Inc., an entertainment logistics company based in Franklin, Tennessee, providing tour trucking and transportation services across the U.S. and Canada. With over 20 years of experience in freight, logistics, and live events, Sharon is recognized as a trusted leader in the touring industry—renowned for her artist-first, relationship-driven approach.


Before launching High Road in 2016, Sharon honed her skills in sales, marketing, and logistics leadership roles, including time with Boston Welding & Design, Forward Air, and founding the nonprofit event Rally at the Alley, which supported trade show families in times of personal crisis. Her early passion for people and process laid the groundwork for her success in building a company rooted in integrity, teamwork, and client service.Sharon and the High Road team have supported tours for artists including Måneskin, H.E.R., Andy Grammer, Meshuggah, IU, Collective Soul, Switchfoot, The Decemberists, and many others. She has built a reputation for not only delivering top-tier logistics services, but also creating strong, human-centered cultures both internally and on the road.


Beyond her day-to-day role, Sharon is an active voice in the live events community. She serves on the board of ECCHO Live, is a member of the CMA, ACM, and Women in Music, and is a frequent speaker and panelist at industry events like LPS, Production Live, and Touring Career Workshop. Her session topics—ranging from sustainable careers in touring to building teams that last—reflect her deep commitment to mental health, equity, and leadership in a fast-paced industry.


Sharon currently resides in Franklin, TN with her husband and their blended family. When she’s not keeping the wheels turning on tour, she enjoys traveling, cheering on her kids, and investing in the people and partnerships that make this industry feel like home.


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