It’s summer time.  It’s a time of the year when people take vacations and try to slow down a bit to enjoy the nice weather.  One thing that many find enjoyable to have with them during this time is a book.

On this week’s episode, of the 33 Tangents podcast, Jim and Jason talk about the books that are currently at the top of their reading list.

Books We Mentioned:

• A is for Analytics by Hila Dahan and Jason Thompson

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Elon Musk recently banned any kind of remote work for Tesla employees with justification being the types of products they manufacture.  He set the expectation that employees will be in the office for a minimum of 40 hours a week.

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Data activation is something easily discussed and easily derailed.  What are the common mistakes often made when trying to activate data?  What should an organization try to avoid?

On this week’s episode of the 33 Tangents podcast, Jason and Jim conclude their conversation on the topic of data activation.  They discuss the common scenarios they have seen with organizations throughout their career and the recommendations they have given to address them.

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This episode was originally posted on February 3, 2021.

It feels like we have another round of “all cookies are dying” conversations happening again.  Companies are being pushed to adopt some sort of server side technology now or all data will be lost.  

What is actually happening?  What is the truth?  Is it all fear, uncertainty, and doubt or is there some legitamacy to it?  Do companies need to jump immediately or is there still time to see how things develop?

On this week’s episode of 33 Tangents, Jim and Jason discuss what they’re seeing, what they’ve seen before, and their recommendations for those that are feeling pushed one way or another.

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This episode was originally posted on January 27, 2021.

Stress is a normal part of life and under normal circumstances, it ebbs and flows.  If you’re not careful however, feeling stressed can lead to burnout.  You often don’t realize it until it’s too late.

On this week’s episode, Jim and Jason take a detour from a planned topic to discuss some steps they’ve taken recently to deal with them.

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Data activation is easy to talk about, but difficult to execute.  It doesn’t take much to get excited about the potential that data activation can bring and may often jump right in without ensuring they are prepared.  

What are the key components of a solid foundation to enable data activation?  What pre-requisites should organizations consider?

On this week’s episode of the 33 Tangents podcast, Jim and Jason discuss what organizations need to have in place in order to successfully unlock data activation.

We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.

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We’ve all heard about data activation, but what does it really mean?   

What is involved to reach data activation?  What forms does data activation take?

On this week’s episode of the 33 Tangents podcast, Jim and Jason dive into the topic of data activation and breakdown how much of what is often discussed is real what could be hype.  They discuss where organizations often get stuck when trying to activate data and how to avoid common pitfalls.

We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.

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As knowledge work continues to undergo a transformation, changing how, where, and when things get done some are starting to question what exactly is work and who determines the value of it

What makes up work?  Is it sitting at a desk all day or is it the ideas that come up when you’re driving or going for a walk?  How much productive time makes up the traditional 8 hour work day?

On this week’s episode of 33 Tangents, Jim and Jason assess the current state of knowledge work, the metamorphosis that is happening, and the growing new perspective of what work is.  They compare how agency work has been traditionally viewed and what they’re hearing from others in the digital analytics space. 

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Many have talked about how the pandemic has accelerated the move to remote work.  Over the last 2 years people have gotten a taste of being able to chose where they work, how to work, and how to be comfortable while working.

One of the major pressures employees have been facing has been the push to return to the office.  Another, which is not as often discussed, is the push to be on camera for every meeting when not in the office.

Is it a bad idea to demand this of employees?  For those pushing this, what are some things they are missing?  

On this week’s episode of the 33 Tangents podcast, Jim and Jason discuss the fatigue and concerns employees have when faced with the decision to turn on their web cam for meetings.

We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.

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There are a few common threads we’ve observed over the years with clients and web analytics implementations:

One scenario that we’ve seen is that they over-implement their analytics tool leading to situations where they have more data they know what to do with.

Another is that they never truly finish the implementation phase preventing them from moving into the maturation and maintenance phase.  This causes those organizations to be in a constant state of implementation preventing them from gaining insights from the data.

The third, and at the other end of the spectrum, is the scenario where the implementation is viewed as something that is “set it and forget it” leading to data decay over time.

What other pitfalls exist?

What can organizations do to prevent themselves from falling into these traps?

On this episode of the 33 Tangents podcast, Jenn, Jason and Jim look at the scenarios above, discuss what they’ve seen lead organizations to get stuck in them, and ways to avoid them.

We know your time is limited, so it means a lot to us that you would spend some of your time with us. If you have found this episode to be valuable, we would appreciate if you would share it.

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The 33 Tangents video simulcast is now available on YouTube

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