Jeannie and Adam report live from the National Speakers Association’s Influence 2018 conference to discuss what it means to do customer experience right.

What’s the best way to “do” customer experience?

We get this question a lot! In fact, our hosts recently attended the National Speakers Association (NSA) Influence 2018 conference in Dallas, TX, and several of the amazing speakers approached them to ask this same question.

“When we introduce this idea of #CX, people ask ‘what does that mean?’ or ‘how do you start?’” -Jeannie Walters

Being away from their studios, Adam and Jeannie decided to answer this popular question on camera for attendees then bring those tips home for you! There are a lot of strong opinions out there, but before you take one of them as gospel, please listen in and decide for yourself.

“Every organization has a different DNA and a different cultural code you need to crack.” -Adam Toporek

So, what is the best way to “do” customer experience, and more importantly, where should you start? Can you be the next Zappos, and is that even something you should be trying to do? Find out in this special “live, not live” video edition of Crack the Customer Code!

Related Content

• 360Connext® post, Why Your Customer-Centric “Breakthrough” Is Not Working
• Customers That Stick® post, What Great Brands Do
• Episode 253: (Tip) Situational Awareness in Customer Service
• Episode 298: Michel Falcon, Incredible Experience Tips
• We're on C-Suite Radio! Check it out for more great podcasts

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