Unless you are a big marketing team, inevitably at some point you'll need some help from an agency. It could be you're after some specific expertise, say in digital marketing or PR, or it might be that you have too much work to cover internally and need a little help. Having never worked agency side and never received a playbook on 'what you should expect from a good agency' I have picked up what are my 'must dos' to have a successful partnership with an outside marketing agency. This podcast is for anyone who is about to manage an agency and to give you some key tips on what you should be expecting from them for long-term results, impact, and most importantly to make your life easier.

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