In this episode, listen as Jeannie explains why you need to change your attitude and focus on what the customer wants, not what you think they want.

Your customers are often satisfied with your service. Sometimes they are even genuinely loving it. However, that only happens because you've fulfilled their need. You've given them the service they expected to get from you. They love that, but never forget that they are not as focused on your brand as you are.

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