In this live episode, recorded at Utah Valley University in front of a group of students and young professionals, we had the opportunity to learn from the CEO of Unbird, Jeff Whitlock. Have you considered using jobs-to-be-done theory to make life and career decisions? Listen to Jeff explain how we "hire" the schools we go to and the career paths we pursue because we have a "job" we want to be done.

Make sure to check out Unbird to learn how you can seamlessly aggregate and analyze your customer feedback: https://unbird.com

You can follow Jeff on Twitter @JeffreyWhitlock, on Medium at https://medium.com/@jeff_whitlock or connect with him on LinkedIn:

https://www.linkedin.com/in/jeff-whitlock

Also, if you have comments or questions from today's episode or would just like to connect, you can connect with us on LinkedIn:

https://www.linkedin.com/in/cam-sackett-b6495567

https://www.linkedin.com/in/caden-damiano

Pivot by Cam Sackett and Caden Damiano.

Pivot Intro Music by Cam Sackett.

This episode was recorded on Oct. 11, 2018.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.wayofproduct.com