Lisa Cherney has been mentoring millionaire entrepreneurs for over 20 years. She’s the host of the ground-breaking confession-based GFR (Get F’n Real) podcast and creator of the 12 GFR Commandments. In 2014, after 15 years in business and speaking on over 750 stages, Lisa Cherney got f’n real and dismantled her successful 7-Figure business as the Juicy Marketing Expert. Lisa shares why just because something is successful and people like it, doesn’t mean you have to keep doing it.