In this episode of the B2B Sales Trends Podcast, host Harry Kendlbacher sits down with Kelly Magnaudeix, VP of Sales at GE Healthcare, to unpack one of the most persistent challenges in sales leadership: why strong strategies often break down in execution.

Kelly shares actionable insights on:

- Building coherence between strategy and sales execution

- Ensuring clarity and simplicity for frontline teams

- Earning buyer trust through credibility and consistency

- Navigating today’s complex buying landscape

- The top 3 (plus 1!) qualities of elite salespeople

If you're a sales leader looking to close the gap between planning and performance, this episode is for you.