Running a successful company is harder than turning one around, and most leaders get complacent long before they realize it. In this episode of Show Your Value, Lee Benson sits down with John Rossman, former Amazon executive and author of Big Bet Leadership, to unpack how great companies lose their edge and what it takes to stay on offense.

John helped launch the Amazon Marketplace and has led large-scale transformations at T-Mobile and beyond. He breaks down the playbook for building anti-fragile systems, creating a vitality index that keeps your company reinventing itself, and designing incentives that drive long-term value instead of short-term comfort.

If you’re a CEO, founder, or leader who wants to keep winning while others get complacent, this episode is for you.

Learn more: https://bigbetleadership.com

For more free videos, tools, and resources about the MIND Methodology go to https://etw.com/