Review Episode: This brand came to me to help them with their campaign formula because it wasn't working. I break down the podcast sponsorship campaign they had run, share what they did well and what they should change to turn their next podcast sponsorship campaign into a total rockstar success. 

Pros & cons of the selected podcasts.

The number of podcasts. 

Which target audience would have worked better.

Delivery & frequency of the ad placements.

Why the ad reads had the biggest impact.