Timdavisonline (00:51)

All right. Hey everybody. Tim Davis over here, the originators guide.com your home of the fastest coaching tip of the mortgage business. Listen, I don't know if you saw this post floating around Facebook. I've seen several people share it or post it. Here's what it goes. It goes out of the 1.5 million real estate agents, only 87,000 closed 6 million or more volume in 2024. That's less than 6%. So, you know, we talk about, uh, we're all going to average about one closing per year per real estate agent that we know.

So we have to know a lot of real estate agents, but I want to talk to you about diversification today and five other sources of business that you need to be working and cultivating for referrals throughout the year. So number one is your database. People that you've closed loans for, people that haven't closed with you, right? Both of those categories. I would even throw in your friends and family into that, right? You need to be working that. You need to have a strategy that consistently works and outr-

reaches to your database and has conversations and shares information and earns referral business. Number two, financial planners. I have relationships with financial planners and they are fantastic for referrals. And sometimes loan officers get intimidated by financial planners. We'll do a podcast on the whole going after financial planners soon, but they need to be in your sphere of influence to get referrals from. Number three, CPAs.

CPAs are a great source of referrals. We're getting ready to roll in when I'm cutting this episode. It's in January. Getting ready to roll in the tax time. How many other clients might need to grab some equity out of their house to pay some tax bills or maybe restructure some things? Relationships with CPAs can be fantastic for your business. Attorneys, specifically divorce attorneys. Unfortunately, the divorce rate in America is well over 50%.

So having relationships with divorce attorneys can be a real good source of business and it can be a real good service to those people that are going through those difficult times. And lastly, builders, right? Builders are out there. They are making it happen. And do you have relationships or can you build a relationship with a builder? So those are five other categories that you need to work into your business plan in 2025 and become proactive about going after those sources. Okay guys, because here's what I know.

5.4 million is the projection of deals gonna be done this coming year. How much of the share are you gonna get? Because here's the thing, somebody today is looking for a mortgage loan. I don't know if they're gonna get it from you. I hope they do, but you have to make yourself available. You have to go and originate that loan. Go find it, make it happen, get it locked in, have that successful day, keep listening to the podcast, and here's the deal. If you want step-by-step strategies and accountability, we have a group coaching program and we're offering

a full month, which is four coaching calls for only $1. Go over to theoriginatorsguide.com, check it out, get involved. Let's have an awesome 2025 together. Keep listening. Talk to you guys real soon. See you.