Mortgage Marketing Radio

Mortgage Marketing Radio episodes:

• 06.20.2024

  Mastermind Summit Key Takeaways

  In this episode, I share a few of the biggest takeaways from the recent Mastermind Summit in Las Vegas. I'll discuss strategies and tactics for closing out the year strong in the mortgage industry. We review the importance of executing...

  
• 06.13.2024

  Building a Memorable Brand

  In this episode, we talk with Scott Payne from Shape CRM to discuss the importance of standing out in business and optimizing lead management for loan officers. Scott shares his journey of becoming memorable in the industry through his unique personal branding,...

  
• 06.06.2024

  How to Become a More Confident Loan Officer

  This episode shares key takeaways and frameworks to evaluate your results as a mortgage originator. We discuss the value of feedback and how to sincerely ask your referral partners for feedback. We also share a cool strategy to talk with...

  
• 05.31.2024

  The Blueprint for Funding $50 Million in Today's Market

  On this episode, Allison Larson, shares her strategies for building relationships with real estate agents and growing her business. She emphasizes the importance of finding agents who have a minimum of five buy-side transactions in the last 12 months and...

  
• 05.23.2024

  How to 10X Your Business

  Today we're focusing on how to 10X your business. It's just one episode in a series of short, focused takeaways you can apply to your business for immediate results. We'll start with identifying the top three activities that move the needle in...

  
• 05.16.2024

  The NAR Settlement: Winning Strategies for a New Reality

  Our guest today is Brian Boero, co-founder of 1000WATT. We're discussing the importance of branding and differentiation in the real estate and mortgage industry in a way that connects with your target audience. Boero shares his opinion around the NAR settlement, particularly for...

  
• 05.10.2024

  How to Level Up Your Value to Real Estate Agents

  It's been one year since having the #1 Loan Originator the Nation on the podcast. Matt and his team have helped over 25,000 families achieve their dreams of homeownership. Today, Matt Weaver is back and he's got a message for you. It's...

  
• 05.03.2024

  Mastermind Summit Top Producer Panel

  In this episode of Mortgage Marketing Radio our guests are Sue Woodard, Cindy Ertman and Shant Banosian. We delve into innovative strategies for mortgage professionals looking to drive referrals and enhance customer relationships in today’s market. Cindy Ertman, a seasoned keynote...

  
• 04.24.2024

  Mastering the Inner Game in Mortgage Sales

  In this episode, we'll explore the power of partnerships and how loan originators can be indispensable allies to real estate agents, especially in today's challenging market. Tim Braheem was recognized as one of the top fifty producing loan originators in the...

  
• 04.19.2024

  Daily Habits for Closing 250 Loans

  In this episode of Mortgage Marketing Radio, we welcome John Cornish back for a third time on the podcast! Listen to John's focus on the fundamentals of daily activities and time blocking that thrives on personalized client engagement and consistency....

  
• 04.11.2024

  Attracting the NextGen Homebuyer

  In today's episode, we dive deep into the complexities of the real estate industry, the essence of financial literacy amongst millennials and Gen Z through the First Home IQ initiative, and the strategic use of social media to foster trust and...

  
• 03.29.2024

  Scaling to $100 Million

  Today we have an insightful conversation lined up that promises to deepen your understanding of the mortgage industry and bolster your business strategies. Joining us is the mortgage maven himself, Brian McCauley, with a staggering 20 years of experience and a...

  
• 03.22.2024

  Unraveling the Impact of NAR Settlement

  Today we're diving deep into the seismic shifts shaking up the real estate industry with my guest, James Kleiman, Newsroom Manager at Housingwire and a sharp observer of real estate trends. In this episode, we're discussing the ripple effects of recent settlements and regulatory...

  
• 03.14.2024

  The Road to 4,000 Organic Leads from Social Media

  In this insightful episode of Mortgage Marketing Radio, Geoff Zimpfer welcomes Jordan Nutter to discuss the intersection of mortgage marketing, financial literacy, and social media strategy. Jordan shares her mission to enhance financial literacy throughout the nation, diving into the...

  
• 03.06.2024

  Leveraging Instagram Broadcast Channels to Build REALTOR Referrals

  In this enlightening episode, we talk with Tom Moffat and Brandon Love about innovative strategies for using Instagram to connect with REALTORS. From creating exclusive broadcast channels to utilizing the 'close friends' feature, this episode uncovers the power of personalized communication...

  
• 03.01.2024

  Rethink Everything About Being a Next Gen Loan Officer

  In this episode, myself along with Brian Vieaux, and Kyle Draper delve into the concept of the next generation mortgage loan officer and what it takes to thrive in the modern mortgage industry.  We discuss the importance of embracing technology,...

  
• 02.23.2024

  From Facebook Ads to AI: A Modern Marketing Masterclass

  On this episode we welcome Travis Thom, a renowned Facebook and Instagram ad expert and AI marketing strategist, back to Mortgage Marketing Radio for an insightful episode on cutting-edge digital marketing strategies in the mortgage and real estate industries. Key...

  
• 02.15.2024

  The Power of Authentic Video Content in Mortgage Marketing

  Today we're talking with Mike Faraci. He's the Founder & CEO of Red Button Media, a video content agency that specializes in creating authentic, professional video content and marketing strategies that get you the attention you deserve. **Here's a breakdown of the top...

  
• 02.09.2024

  How to Optimize Your Client Experience to Get More Referrals

  In this episode, we dive into the art of refining the client experience in the mortgage industry with expert guest Mike Seminari, Director of Customer Experience (CX) with STRATMOR Group. Discover how to transform excellent service into a robust...

  
• 02.02.2024

  The Blueprint for Engaging Real Estate Partnerships

  Join us in this enlightening episode of Mortgage Marketing Radio, with guest Daniel Simoanvsky, a top-referred insurance broker in the Kansas City area and a co-founder of a thriving insurance agency. In this episode, we delve into Daniel's innovative approach to...

  
• 01.25.2024

  Embracing Digital Strategies with Jason Henneberry

  We've got Canadian Mortgage innovatorJason Henneberry as our special guest on today's episode. Jason dropped invaluable insights on emotional selling, financial education, and the critical skills for thriving: audience building, deal creation, and deal conversion. 05:34 Tightened regulations impact mortgage market, 2025 surge....

  
• 01.17.2024

  Unleashing YouTube Success for Mortgage & Real Estate Professionals

  I am thrilled to bring you my conversation with the renowned YouTube strategist Sean Cannell. We dissect the nuances of creating powerful YouTube content for mortgage professionals, blending high-value content with the seamless use of AI and the irreplaceable human...

  
• 01.04.2024

  How to Get Your Mindset Right for 2024

  Today we're talking with Shayla Gifford. She's the VP of Sales and Development and a Branch Manager with Guild Mortgage. Before you set out to conquer your goals in 2024 it's important to have a check up from the neck up. Meaning,...

  
• 12.27.2023

  Let Your Clients Verify Employment, Income and Assets

  On today's episode we're learning about an alternative to verifying employment, income and assets for your borrowers. Truv allows you to gather over 100 unique income and employment data points from applicants by allowing them to login directly to their payroll or employer account....

  
• 12.20.2023

  Capturing Business from Agents, Builders and Buyers

  Imagine never having to update real estate listing flyers. Accelerate the home loan process by putting real-time mortgage rate listing flyers right in the hands of prospective homebuyers, agents and builders. Uplist is a modern alternative to traditional listing flyers. The...

  
• 12.14.2023

  Lessons from Spending $30 Million Marketing Direct to Consumer

  In this enlightening episode, we sit down with Josh Friend, the visionary CEO of Insellerate, who has successfully navigated the challenging waters of direct-to-consumer marketing with an impressive $30 million investment. Josh brings a wealth of experience and unique insights into...

  
• 12.07.2023

  Financial Independence through Real Estate: A One Rental At A Time Story

  Have you ever thought about real estate investing as a path to financial freedom? Have you kicked around the idea but felt you were too busy with work and family responsibilities? Our guest today is Michael Zuber. He's the author of One Rental At...

  
• 11.30.2023

  How Loan Officers Are Generating Hundreds of FREE Leads Online

  Greg Sher is the Managing Director @ NFM Lending. He's passionate about empowering and inspiring others through media and storytelling. This episode features an inspiring conversation about how to pivot in the current market. You'll also hear amazing stories of Loan Officers creating content...

  
• 11.16.2023

  Critical Activities for Today's Mortgage Market

  In this idea packed episode, we delve into the art of thriving in the current mortgage market with our guest, Dale Vermillion. With the landscape of mortgage origination becoming increasingly challenging, Dale shares his expertise on the most effective activities...

  
• 11.08.2023

  What's Happening With the Housing Market

  On today's episode we're talking with Logan Mohtashami. Logan is a renowned housing market expert recognized for his insightful analysis and commentary on the U.S. economy and real estate market. Mohtashami is a lead analyst for HousingWire and is a regular contributor on...

  
• 10.27.2023

  Dominating Your Local Market With Google Reviews

  In this episode we talk with Wade Betz. Wade has been in the mortgage industry since 2006 and helped thousands of families with more than $700M+ in residential financing funded. He's optimizing his Google Business profile to get found by local homebuyers...

  
• 10.20.2023

  Sneak Peek Inside Members Only Mastermind Call

  In this episode, you’re getting a glimpse inside the Members Only Coaching Call. Each week, we meet with fellow ambitious Mortgage Loan Originators from across the country. Our primary focus is leading with education in our local market to attract our ideal...

  
• 10.13.2023

  Closing 38 Loans From Posting Videos

  In this episode we talk with "The Mortgage Dads" as they unpack their journey into going all in with video online. Directly from posting video content, they've closed over 38 loans and they're just getting started. Listen and apply what you...

  
• 10.05.2023

  Creating Residual Income in Your Mortgage Business

  Today we're talking with Kevin Ducey about diversifying your income. Kevin is the Vice President Of Business Development at Comma Insurance. He has a wealth of experience in mortgage marketing strategies and building residual income. His perspective on "mortgage marketing strategies: reviews, success stories, and...

  
• 09.29.2023

  Master the Market of the Moment

  Today, we’re master the market of the moment AND celebrating 300 episodes of Mortgage Marketing Radio with host Geoff Zimpfer. Listen in to continue to pivot, innovate, adapt, and overcome! Episode Resources:Ask Geoff Anything! Tap HereLearn More About myAgent Classes

  
• 09.19.2023

  Lessons in Lead Generation and Marketing Automation

  This episode is the prequel to my recent conversation with Michael McAllister about becoming a NextGen Mortgage Originator. We talk about the evolution of marketing technology, the consumer journey and the new partnership Michael and I are announcing. Learn More...

  
• 09.07.2023

  What is a NextGen Mortgage Originator?

  A NextGen Mortgage Originator is one who embraces both the traditional sources of business like database, referral partners and an online presence using digital tools and platforms to attract and engage consumers directly. In this episode Michael McAllister, the founder...

  
• 08.31.2023

  How to Identify Your Ideal Clients and Partners

  On this episode we talk with Sam May who's leading a small team of mortgage originators in the Solana Beach, CA area. They're on pace to close $100 Million in funded loans in 2023. Sam is crushing it with his local agents,...

  
• 08.28.2023

  Closing Five Loans from Teaching Classes

  Today we're bringing another Mortgage Marketing PRO member success story to you. What if you could host one or two agent classes per month and fund five loans or more every time you did. Would you be open to learning more? This episode...

  
• 08.17.2023

  The Truth About Recruiting

  Today's episode is a candid conversation about recruiting in the mortgage industry. The truth, lies and misconceptions about signing bonuses, compensation, company leadership and how to know when it's time to leave or time to stay at your current company....

  
• 08.04.2023

  Rethink Everything You "Know" About Social Media

  On today's episode you get a sneak-peek inside one of our weekly Mortgage Marketing PRO Member coaching calls. We host four calls each month and one of those four calls features a special guest who is a subject matter expert. On this...

  
• 07.27.2023

  Closing $80 Million in a Challenging Market

  Paige Bowman is the founder and team leader of The Mortgage Collaborative based in Houston, TX. Her mission is to change people from renters into homeowners. She leads the #1 All Female Team in Houston and is on pace to fund $80 Million...

  
• 07.19.2023

  The Mindset You Need for The Current Market

  On this episode we catch up with Todd Duncan. He is the founder and CEO of the Todd Duncan Group, the most sought after coaching, training, and events company for high performing sales professionals, a 2X NYT bestselling author with over...

  
• 07.11.2023

  How I Became a Successful Mortgage Originator

  On today's episode we talk about:Why attracting agents is more effective than chasing them.Tips on presenting and selling.The power of teaching agent classes to reach a larger audience and generate more referrals.Hosting events and creating valuable content for building relationships and...

  
• 06.29.2023

  PRO Member Gets Referral With Every Agent Class

  In this episode we talk with Mortgage Marketing PRO Member Carmella McGonegal about how she's growing her mortgage referrals from agents by hosting agent classes. She shares her experience as a PRO Member and the impact to her business since joining. Episode...

  
• 06.21.2023

  How To Get 300+ Five-Star Google Reviews

  In this episode, John Cornish shares his expertise on how to improve the Google five-star review process for his business and his REALTOR partners. He shares his passion for helping REALTORs educate themselves on Google profile optimization and believes that...

  
• 06.14.2023

  Building Your Wealth Advisory Team to Get More Referrals

  In this episode, we had the privilege of sitting down with Justin Stoddart, author of "The Upstream Model: Hidden Secrets to Building a Massive Referral Business While Crushing Big Tech Competitors". We dive deep into the concepts of moving upstream from...

  
• 06.08.2023

  How Glenda White Closed Over $7 Million in Agent Referrals

  In this episode, we unpack how Glenda White closed over $7 Million in Agent Referrals (and how you can too) Episode Resources:Learn More About Mortgage Marketing PROJoin the Podcast Facebook Group Here

  
• 05.24.2023

  The #1 Purchase Originator in the Nation

  Welcome to another exciting episode of Mortgage Marketing Radio!  In this episode, we have a special guest, Matt Weaver, joining us.  Matt is not only the #1 purchase loan originator in the nation but also an expert in leveraging real...

  
• 05.18.2023

  Secrets of Connecting that Lead to Converting

  In this episode, we dive into the world of real estate and uncover the strategies that mega agents use to effectively convert leads into clients. Our special guest, Grant Wise, a renowned expert in content and video marketing, joins us...